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March
1999
PROFIT
LOSS
Houghton
Mifflin: Sales rose 8.1 percent to $861.7 million and net
income 27.7 percent to $63.6 million in 1998.
McGraw-Hill:
Education sales rose 3 percent to $1.6 billion and operating profits
7.7 percent to $202.1 million in 1998.
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of page for all news
R.I.P.
Leonard Arlington
Leonard Arlington,
who wrote The Changing Economic Structure of the Mountain West,
died February 11 in Salt Lake City. He was 81.
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Bertelsmann
STM expansion OK'd
BRUSSELS,
Ohio, March 1, 1999
--The European Union approved a plan by German media conglomerate
Bertelsmann to take over scientific journal publisher Springer-Verlag,
also of Germany. The deal, reported at $600 million, gives Bertelsmann
86.5 percent of Springer-Verlag stock.
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Science
study: Math texts fall short
WASHINGTON,
March 1, 1999
--The American Association for the Advancement of Science said
some U.S. middle-school math books are superb but not all. A survey
said eight of 12 textbooks had "profound weaknesses" in "conceptual
benchmarks of mathematics." The association noted that a global
study placed U.S. high school seniors 18th out of 21 nations,
ahead only of Lithuania, Cyprus and South Africa.
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Convention
has contract role-playing
SAN DIEGO,
California, March 1, 1999
-- An experienced attorney and a publisher will role play a contract
negotiating session demonstrating primary contract negotiation
strategies during a Text and Academic Authors convention presentation.
The presentation, "Mock Negotiating Session," will be conducted
by experienced authoring and publishing attorney Michael Lennie.
The publisher has not been announced.
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What college
brass think of texts
RALEIGH,
North Carolina, March 3, 1999
-- The director of the Biology Outreach Program at North Carolina
State University, Charles Lytle, will share the results of a survey
of the experiences of a sample of textbook authors, the perceptions
of college administrators and senior faculty members of the impact
of textbook authorship on careers with his Text and Academic Authors
convention presentation, "Career Implications of Authorship for
College Faculty." Lytle's report offers insights into the costs
and benefits of textbook authorship on the careers of college
faculty. His study reveals significant variations in the perceived
value of textbook authorship, a lack of uniformity in criteria
for promotion and tenure, and in the operational definition of
"scholarship" by the faculty promotion committees and college
administrators.
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Heartsoft
wins Purdue adoption
TULSA,
Oklahoma, March 3, 1999
-- Curriculum-based software publisher Heartsoft announced that
the Purdue University school of education has adopted its new
Thinkology software for teacher education. Heartsoft also announced
an adoption in Memphis, Tennessee, schools and a variety of distribution
deals.
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Lawyer
to offer permissions info
CONCINNATI,
Ohio, March 4, 1999
-- An attorney from Frost & Jacobs, Steve Gillen,who specializes
in authoring and publishing, will give practical advice on permissions
at Text and Academic Authors convention, "Rights and Permissions."
Gillen's advice will include: How to recognize when you need permissions
and when you don't, what to ask for, how to negotiate with the
publisher for support and reimbursement, and tips on how best
to get them. He will supply sample forms.
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Addison
puts college writing on-line
BOSTON,
March 4, 1999
-- Textbook publisher Addison Wesley Longman is developing an
on-line college writing and composition program called Daedalus
Online. Campus pilot tests will begin this summer, with general
availability in the fall. The program, built on the existing Daedalus
Integrated Writing Environment, includes brainstorming and writing
prompts, classmate and instructor interactivity, peer collaboration,
and review and writing support. The package includes the Longman
Handbook for Writers and Readers and the Little, Brown
Handbook.
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TAA offers
legal info to authors
POWDER
SPRINGS, Georgia, March 5, 1999
-- Text and Academic Authors will provide free legal information
to convention participants during this year's convention. One-on-one
"ask the lawyer" sessions will be available in half-hour blocks
to those participants who sign up at the registration table on
arrival, said convention chair Paul Tippens. The sessions are
a service for informational purposes only, he said. "The attorney
volunteers are available to answer general questions and provide
information, but no attorney-client relationship is intended and
their comments during the sessions should not be viewed as legal
advice or opinion."
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Perseus
buys Plenum, gets science list
NEW YORK,
March 5, 1999
-- Two-year-old Perseus Books bought Plenum, adding 100 science
and technology titles to its list. Details were not announced.
The acquisition was the seventh for Perseus. The science acquisitions
rounds out the Purseus list, which is mostly nonfiction in history
and the performing arts.
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TAA newsletter,
convention forms in mail
WINONA,
Minn., March 4, 1999
-- The latest monthly digest of Text and Academic Authors news,
featuring a profile on economist Debraj Ray, was mailed to TAA
members. The issue includes a two-page supplement with portions
of the 1999 Utah convention program. Also included: Convention
and hotel registration forms.
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Cambridge
cuts monograph output
NEW YORK,
March 5, 1999
-- Addressing financial problems, Cambridge University Press plans
to cut its production of academic monographs by 20 percent over
the coming three years. That will reduce output to 320 titles
a year. Cambridge spokesperson Richard Fisher said library budget
cutbacks have reduced demand. Another factor: An oversupply of
monographs created in 1997.
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College
stores join on-line fray
ANTIOCH,
Ohio, March 5, 1999
-- The National Association of College Stores plans an on-line
retailing site at collegestore.com
-- the latest in a growing array of web textbook marketers. Three-hundred
stores will participate with on-line course and textbook lists
when the site goes up in April. Students may either pick up purchases
at stores or have them delivered. The association said its competitive
advantage is accurate book-equirement lists and easy local returns
and exchanges.
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Formal
invitation sent for TAA convention
WINONA,
Minnesota, March 6, 1999
-- Not quite engraved but on nice parchment, formal invitations
were sent to Text and Academic Authors members for the Utah convention.
Kim Pawlak, who designed the invitations, said she hoped they
would nave a lingering life on members' desktops -- a reminder
to call headquarters to register.
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A+dvanced
joins World Book
OKLAHOMA
CITY, Oklahoma, March 7, 1999
-- American Education's A+dvanced Learning System will be integrated
with the World Book encyclopedia in a new electronic edition,
the company announced. A+dvanced Learning includes K-12 products
in economics, geography, government, history, language, reading
and science.
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Sage launches
serial Journalism
PHILADELPHIA
Pennsylvania, March 7, 1999
-- Now more than a century old as an academic discipline, journalism
should have its own journal, academic publisher Sage announced.
Three issues of a new journal, Journalism, taking an interdisciplinary
approach, are due in 2000 and three more in 2001. Editing is split
between the United States and Britain.
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California
State narrows database list
LONG BEACH,
California, March 8, 1999
-- The California State University System has selected five finalists
in its search for a provider of a customized database of electronic
journals for its 23 campus libraries. They are:
- Abscalla.
- Osale.
- OCLC.
- UMI.
- IAC or
the Gale Group.
Dawson International
Quest, Highwire Press and Swets Zeitlinger didn't make the cut.
Bids were due January 15. The final decision will be made March
26.
The project,
called the Journal Access Core Collection, is intended, said CSU,
to broaden access to heavily used resources and provide enhanced
support to CSU's distributed learning environment by providing
a virtual library collection for all CSU users on the web. They
are looking for a customized database of electronic journals based
on selected print journals subscribed to by 15 or more CSU libraries.
"The project
will allow for system-wide cost efficient access to electronic
resources and pave the way for genuine influence in the marketplace,"
said CSU. "This project will also provide invaluable support for
a distributed learning environment and flexible degree programs
by aiding in the implementation of virtual library collections
available at the fingertips of all CSU users."
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Pearson
profits expected up 20 percent
LONDON,
March 9, 1999
-- Analysts said the global Pearson media giant, now a big player
in the U.S. textbook market, improved profits by at least 20 percent
in 1998. The improvement came despite television and book subsidiary
problems in troubled Asian markets.
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Wight adds
Australia K-12 publisher
MELBOURNE,
Australia, March 10, 1999
-- The Wright Group subsidiary of U.S.-based Tribune Education
purchased the Mimosa publishing house of Melbourne. The acquisition
adds Mimosa to New Zealand's Shortland Press for reading, math
and science lines in English-speaking countries and in Asia. Terms
were not disclosed.
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Havas,
Bertelsmann nix new affiliation
MUNICH,
Germany, March 11, 1999
-- Two global media giants, Havas of France and Bertelsmann of
Germany, called off merging their professional publishing divisions,
the newsletter German Publishing Monitor reported. Tax
complications were blamed. The merger would have created Europe's
fourth largest professional publishing house.
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BigWords.com
seeks grassroot sales
SAN FRANCISCO,
California, March 11, 1999
-- Unlike VarsityBooks and Efollett, on-line textbook retailer
BigWords has decided against million dollar ad campaigns and opted
for a grass-roots marketing program at more than 150 college campuses
nationwide. In addition to advertising in college newspapers,
and on flyers, posters and magnets, BigWords send teams of orange
jumpsuit-clad BigWords.com representatives to bring the company's
message directly to students on campus.
"Instead of
running million dollar ad campaigns on television, we're adding
value to students' buying experience at BigWords with benefits
like free shipping," said Dick Hackenberg, BigWords, vice president
of marketing.
BigWords says
it has sold 10s of thousands of pallets of books and sees that
number only growing in the future. "Our growth has been unbelievable,"
Hackenberg said. "The on-line textbook market is forecast to capture
30 to 40 percent of the $5 billion whole, and we are aiming at
a significant percentage of that marketplace." On-line textbook
sales, said Hakenberg, is headed north. "If, as projected, 30
to 40 percent of this $5 billion market goes on-line, we're looking
at $1.6 to $2.2 billion of that," he said.
On average,
students save 15 to 25 percent at BigWords. A rental program offers
a 40 percent guaranteed buyback. The company offers free shipping,
which, Hakenberg said, is paid for with some marketing and advertising
dollars. Another reason for free shipping and low prices, Hakenberg
said, is that BigWords resides solely on-line and doesn't have
the costs a brick and mortar store has.
Also, BigWords
has partnerships with more than 500 publishers and have their
own fulfillment center. "With these direct publisher relationships
and lower overhead, we can be more aggressive in our pricing which
benefits the students," he said. "Thus our business model has
saved us money and enables us to pass our savings along to the
students and offer the lowest prices as well as free shipping."
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Pearson
issues glowing report
LONDON,
March 11, 1999 --
British media giant Pearson announced operating profits increased
19 percent in 1998 with double the cash flow. Among contributors
was school publishing growth in the United States that more than
offset the difficult trading conditions in other international
markets. About its U.S. subsidiary Addison Wesley Longman, the
company said:
- Underlying
sales increased 8.5 percent, with the growth in operating profits
boosted by lower restructuring costs and tighter cost control.
- Cash flow
was "much better."
- Addison
capitalized on strong market growth for major K-8 math adoptions
Southern states.
- New biology
and foreign languages series did well.
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Japan limits
textbook purchases
TOKYO,
March 12, 1999
-- The Japanese Education Ministry limited textbook orders for
elementary and middle schools as part of a curricular streamlining.
The only purchases will be basic and standard books. Revised curriculums
are being tightened 30 percent to give students more leisure time.
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California
firm wins China deal
FREMONT,
California, March 13, 1999 --
ESS Technology will develop internet-based and multimedia educational
systems for Jiangsu province in China. The province has 10 million
elementary, secondary and high school students.
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Education
software sales up
NEW YORK,
March 14, 1999
-- Educational software sales grew 17 percent in 1998, the newsletter
PC Data reported. The Learning Company held 42 percent
of the market, Havas Interactive 25 percent.
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Texas software
tool released
AUSTIN,
Texas, March 15, 1999
-- A software management system for Texas teachers was unveiled
by Knowledge Adventure of Austin. The system, ClassWorks Gold
Texas Edition, is geared to work with academic skills tests used
in Texas schools.
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German
map publisher buys Hammond
MAPLEWOOD,
New Jersey, March 15, 1999
-- The 99-year-old family-owned Hammed map publishing company
was purchased by Langenscheidt of Germany. Terms were not announced.
The acquisition gives Langenscheidt a full range of world atlas
products.
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STM discounter
claims greater range of titles
SUTTON,
West Virginia, March 15, 1999
-- Corporate Book Resources, which has specializes in discounting
scientific, medical and technical titles for 18 years, has lost
some sales to newer on-line book sites, said Dick Weigen, president.
Weigen said the setbacks are temporary because major general-interest
sites, like Amazon. com, cannot inventory a wide range of STM
titles. He cited a $1,600 copy that CBR offered and had only six
buyers. Said Weigen: "We can get anything customers want."
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R.I.P.
Harold Greenwald
Harold Greenwald,
whose works included Active Psychotherapy (1974) and Great
Cases in Psychoanalysis (1969), died March 30 in Santa Monica,
California. He was 88.
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PROFIT
LOSS
Educational
Insights:
Sales rose 21 percent to $39.2 million in the latest year.
Millbrook:
Sales rose 21.2 percent to $387.6 million in the latest quarter.
Ed sales were off 5.3 percent to $88.1 million.
Pearson
Education: Sales rose 3 percent $937 million in the latest
year, with an operating profit of 28 percent
Harcourt
Brace: Sales rose 29 percent to $9.3 million in the latest
half.
Torstar:
Sales at Children's Supplementary Educational Publication rose
20 percent to $106.3 million in the latest year.
Scholastic:
Sales rose 8 percent to $820.7 million in the latest three quarters
million in the latest year. Domestic sales were up 12 percent.
Wolters
Kluwer: Operational profits rose 19 percent to $346 million
in the latest year.
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Wiley now
charges for InterScience
NEW YORK,
March 16, 1999
-- After 1-1/2 years development, John Wiley & Sons' InterScience
on-line journal service is no longer free. Access to InterScience,
which carries 300 Wiley journals, is by subscription under a number
of plans. For non-subscribers, access will be limited to tables
of contents and abstracts for 12 months following publication.
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Journal
publishers drop copying suit
NEW YORK,
March 16, 1999
-- A lawsuit against the LeBoeuf, Lamb Greene & McCrae law form,
alleging unauthorized photocopying from journals, was settled.
Terms were not announced. The suit had been brought by Academic
Press, New York Academy of Sciences, and Public Utilities Reports,
and John Wiley.
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Houghton
creating customizable web site
NEW YORK,
March 16, 1999
-- Houghton Mifflin announced a pilot web project that allows
instructors to customize college and high-school learning materials.
The project, under development with Banta Integrated Media, allows
third-party material to be included in packages for student use.
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Your formal
invitation in mail
ST. PETERSBURG,
Florida, March 16, 1999
-- Invitations to the Text and Academic Authors national convention
in Park City, Utah were mailed to TAA members and about 1,000
non-members this week. TAA office manager Janet Tucker said hotel
and convention registration forms will follow. To register for
the convention contact Tucker at TAA headquarters: (727) 563-0020.
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Franklin
joins e-group study group
NEW YORK,
March 16, 1999
-- A consortium to develop common standards for electronic books
was joined by Franklin Electronic Publishers. Charter members:
Bertelsmann, HarperCollins, Microsoft Penguin Putnam, Simon &
Schuster, and Time Warner.
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Speaker:
Sadly, text choice can be political
CARBONDALE,
Illinois, March 17, 1999
-- Textbooks are a major element that frame individual course
content and provide stable instruction for students, said Donna
Besser Stone, yet the selection process is too often based on
political motives or economic necessities. Stone will discuss
this and other factors that make most state textbook adoption
processes bad news for teachers and students with her Text and
Academic Authors presentation, "El-Hi Textbook Selection: An Exercise
in Exasperation."
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Prentice
Hall distributing crime news
ENGLEWOOD
CLIFFS, New Jersey, March 17, 1999
-- A police and crime newsmagazine is going out shrink-wrapped
with Prentice Hall criminal justice textbooks.. APB Multimedia
is producing the magazine.
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Primedia
cuts Workplace lines
CARROLLTON,
Texas, March 17, 1999
-- Publisher Primedia eliminated 100 jobs at Carrollton as part
of the elimination of five Workplace Learning product lines.
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Cost-benefit
analysis due at TAA meeting
RALEIGH,
North Carolina, March 17, 1999
-- Charles Lytle will offer insights into some of the costs and
benefits of textbook authorship on the careers of college faculty
during a Text and Academic Authors presentation. Lytle, director
of the Biology Outreach Program at North Carolina State University,
surveyed a sample of textbook authors representing several disciplines,
college administrators and senior college faculty members on their
experiences and perceptions of the impact of textbook authorship
on careers. He will share his findings during the presentation.
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Thomson
sets up on-line permissions
PACIFIC
GROVE, California, March 17, 1999
-- Anyone wanting permission to pick up content from International
Thomson products can now go to ITP Rights and Permissions Central
Unit. The centralized on-line service, located in Pacific Grove,
can accommodate requests for large as well as small quantities.
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Campus
stores revising strategies
WESTLAKE,
Ohio, March 17, 1999
-- Brian Cartier, chief staff officer of the National Association
of College Stores, will review the many book-related retailing
events of the past year and take a look at the new millenium with
his Text and Academic Authors convention presentation, "Managing
Permanent Whitewater."
"Every day
it seems like something new presents itself to the college store
industry that requires analysis and the development of a new strategy
for success," said Cartier. "Booksellers are being presented with
new challenges every day and college stores are no exception."
New forms
of competition are surfacing and the core products are undergoing
change at a rapid pace, he said, including:
- Online
bookstores. Retailing on the web has changed perceptions about
the speed of service, convenience and pricing.
- Electronic
books. Digitized materials being delivered to electronic book
readers or directly to computer desktops threaten to disintermediate
the store.
Cartier joined
NACS in September 1998. He oversees the administration, finances
and management of the 300-person staff of NACS and its subsidiaries,
NACSCORP, and the College Stores Research and Educational Foundation.
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Pearson:
S&S acquisition on track
LONDON,
March 18, 1999
-- Although final U.S. Justice Department approval wasn't yet
in hand, British media giant Pearson reported it had completed
the acquisition of the Simon & Schuster education, reference and
professional companies on November 27. "Although we completed
the acquisition some months later than originally planned, the
integration of the Addison Wesley Longman and Simon & Schuster
businesses is going well and is on track to deliver the annual
$130 million of annual cost savings by the end of the year 2000,
as planned," the Pearson report said.
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McGraw,
National Geo in K-12 partnership
NEW YORK,
March 18, 1999
-- The National Geographic Society brand name will be showing
up on science, social studies and geography learning materials
under a new society agreement with McGraw-Hill. The K-12 materials
will be marketed through McGraw channels. Most National Geographic
products will supplemenet McGraw books with original text and
updated maps, photoghraphs and art.
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TAA to
magazine: Let writers talk
TWIN FALLS,
Idaho, March 18, 1999
-- The magazine Cooking Light was condemned by Text and
Academic Authors leadership for banning a writer who shared copies
of his freelance contract deal with other writers. Peggy Stanfield,
president, and Ron Pynn, executrive director, called the banishment
"unconscionable." In a formal statement, Stanfield and Pynn said:
"Is there not to be a free marketplace of ideas for contract information?"
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TAA leaders
deplore magazine blackball
TWIN FALLS,
Idaho, March, 18, 1999
-- A strongly worded statement was issued by Text and Academic
Authors leadership against Cooking Light magazine for black-balling
a writer who told other writers about contract details with the
magazine. The statement, from Peggy Stanfield, TAA president.
and Ron Pynn, executive director, said:"
We cannot
imagine Cooking Light believes its magazine should not
be shared with "uninvolved others." How else will its circulation
grow and its advertising rates increase unless new and previously
uninvolved readers find the magazine. Here I suspect Cooking
Light subscribes to the free marketplace of ideas.
So why then
should a freelance journalist be banished from the magazine
for sharing contract details? Is there not to be a free marketplace
of ideas for contract information? Is Cooking Light so
embarrassed with its contract that it shouldn't see the light
of day?
It is unconscionable
in this day and age that writers, any writer, should be punished
-- lose part of their livelihood -- for being open and honest
in sharing contract information with others, especially other
authors! The Text and Academic Authors Association strongly
condemns the action of Cooking Light in punishing one
of its writers for sharing contract information. This strikes
at the heart of what the magazine purports to be, a marketplace
for ideas!
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Whitaker
biblio service has suitors
LONDON,
March 19, 1999 --
To rumors that Whitaker's bibliographic service might be sold,
company President Martin Whitaker said he is approached regularly.
Some analysts said a deal was near with U.S.-based Bowker, which
is part of the Cahner's Division of Reed Elsevier.
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Discovery
TV enters text business
BOSTON,
March 20, 1999
-- Discovery Education rented space at the National Science Teachers
Association convention to unveil a supplemental program for Grade
5-9 teachers. A dozen products under the Science Collection label
will be launched for September use, all in the natural, physical,
and social sciencess, said marketing director Mary Rollins. The
series includes workbooks, videos and CD-ROMs.
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Reed
suddenly vulnerable to take-over
LONDON,
March 22, 1999
-- The giant Reed Elsevier academic and technical publisher has
lost its glow for investors and may be a take-over target, insiders
said. The grapevine was that Microsoft of the United States, interested
in putting Reed's journal resources on-line, was the leading suitor.
Reed acknowledged its woes stem partly from the Asia economic
crisis.
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USF to
charge TAA for support services
TAMPA,
Florida, March 26, 1999
-- University of South Florida auditors decided that Text and
Academic Authors should pay new overhead for its home at the St.
Petersburg campus. Ron Pynn, TAA executive director, said the
decision was prompted by Internal Revenue Service rules on the
classification of organizations affiliated with universities.
Details are being worked out, Pynn said. He expects the charge
to be 5 percent of TAA funds handled through the USF infrastructure.
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TAA convention
newsletter in mail
WINONA,
Minnesota, March 30, 1999
-- A special pre-convention issue of the Academic Author was mailed
to Text and Academic Authors members. The issue, edited by Kim
Pawlak with desktop editing by Paula Wiczek, features news about
the TAA convention June 24-26 in Park City, Utah, as well as highlights
on the keynote speech by Pat Schroeder, president of the Association
of American Publishers. Included in the issue is a current program
and a registration form.
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UnCover
suit accepted in names of 2,700 authors
SAN FRANCISCO,
California, March 31, 1999
-- U.S. District Court Judge Fern Smith ruled that the case between
a group of writers and Carl Corporation may proceed as a class
action suit. As many as 2,745 authors may be involved in the copyright
infringement suit, Ryan et al. v. Carl, which accuses UnCover,
a document retrieval company owned by Carl. Four authors brought
the case to court first in 1997, claiming that authors retain
rights to articles that are taken from a collected work. The latest
ruling allows the authors to sue on behalf of all authors whose
rights have been infringed upon by UnCover.
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Judge says
OK to class-action authors' suit
SAN FRANCISCO,
California, March 31, 1999
-- Four authors won the right to pursue a class action suit against
a document retrieval and delivery company on behalf of as many
as 2,745 authors whose copyrights were infringed. U.S. District
Court Judge Fern Smith, said, for now, all authors who "owned
and registered a copyright in at least one work that was created
and published after January 1, 1978, and reproduced and distributed
by the defendents on or after October 22, 1994, and before October
9, 1998" can participate in the class action suit.
The four authors
named in the suit claim the retrieval company UnCover reproduced
and sold at least one copy of their excerpts without their permission
and without compensation. The authors:
- Jim Tunney,
freelance co-author of Impartial Judgement, whose excerpt
from the book Tour of Duty was published in the November
1998 issue of Referee magazine.
- Arlie Russel
Hochschild, freelance author of The Time Bind: When Work
Becomes Home and Home Becomes Work, whose excerpt from the
book Time in the Balance was published in the May 26
issue of the Nation magazine.
- Lyn Hejinian
and Ronald Silliman, freelancers co-authors of Leningrad:
American Writers in the Soviet Union, whose excerpt from
the book, Leningrad, was published in the April 1991
issue of Socialist Review.
Here's how
UnCover's for-profit document retrieval and delivery system works:
UnCover's customers, mostly libraries but also some individuals,
search the company's Internet database containing the titles of
more than 8 million articles from more than 17,000 periodicals
either by title, author, periodical title or subject. The customer
requests an article, which UnCover locates and copies at a library,
stores electronically and sends to the customer.
Although UnCover
attempts to obtain permission of the publisher of the collective
work, it does not do the same for the author, said Judge Smith.
UnCover does have an agreement with the National Writers Union,
in which it pays copyright fees to NWU authors who register their
works with the company. Between October 22, 1994, and October
9, 1998, UnCover made payments to authors for 461 out of the 701,289
articles it copied and sold, documents showed.
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Final federal
report due on Pearson
WASHINGTON,
March 31, 1999
-- Federal anti-trust investigator John Poole said the Justice
Departmnent review of the comments about Pearson's acquisition
of Simon & Schuster will be filed within the week. He said there
was no reason for the delay, just that it has taken some time
to go through the comments received during the 60-day period in
which the public could comment on the government's tentative approval,
which ended February 18. Poole said copies of the review will
be sent to those who sent comments, and others can see the review
in the Federal Register.
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