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December 2000


PROFIT LOSS

Harcourt: El-hi sales rose 47.5 percent to $388.3 million in the third quarter, compared to a year earlier.

Harcourt: College revenue rose 7.0 percent to $128.8 million in the third quarter, compared to a year earlier.

Harcourt: STM sales rose 7.9 percent to $194.3 million in the third quarter, compared to a year earlier.

Houghton Mifflin: Total sales, buoyed by the new America Heritage Dictionary,. rose 4.1 percent to $476.5 million in the third quarter, compared to a year earlier.

Houghton Mifflin: K-12 sales rose 3.4 percent to $353.7 million in the third quarter, compared to a year earlier.

Houghton Mifflin: College sales rose 0.9 percent to $87.9 million in the third quarter, compared to a year earlier.

McGraw: Education revenues grew 10.1 percent to $8442 million in the third quarter, compared to a year earlier, and 13.9 percent to $1.5 billion for the first three quarters.

Thomson: Earnings fell 17.6 percent to $1.5 billion for the latest quarter, compared to a year earlier.

Wiley: Net income grew 22 percent to $33.4 million in the latest six-month reporting period, compared to a year earlier. Domestic science, technical, medical profits were up 14 percent; domestic professional and trade sales, 11 percent; college sales, 10 percent.

WRC Media: Earnings grew 13.8 percent to $16.1 million in the latest quarter, coimpared to a year earlier.

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R.I.P. Charles Rembar

Charles Rembar, noted First Amendment lawyer and author of The End of Obscenity in 1968, elaborating on his defense of several literary censorship cases, including Lady Chatterly's Lover and Fanny Hill, died Oct. 24. He was 85.

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Questia building buzz with viral marketing

HOUSTON, Texas, December 1, 2000 -- The new online research company, Questia Media, is taking marketing cues from the Blair Witch Project movie to stir interest among college students. Questia, which opens up in January with access to 50,000 books and journals, is offering a $30 subscription free to students who e-mail a friend about the service. Ann Brimberry, marketing director, notes that it was "viral marketing," as the approach is called, that snowballed Blair Witch into a commercial success in 1999.

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Guild: Don't steal author names for domain titles

NEW YORK, Dec. 1, 2000 -- The Authors Guild filed a complaint against a British company, Old Barn Studios, which the Guild says has incorporated the names of authors into its own dot-com domain names. The Guild wants arbitration to settle the dispute. Letty Cottin Pogrebin, president of the Guild, said: "For authors, whose names and reputations are their most valued stock-in-trade, bringing this proceeding was absolutely necessary. We hope to establish the precedent that in cyberspace, as in traditional venues of trade, authors' names belong to them, not the to the first outfit that registers a famous name as a domain." The complaint is on behalf of authors R. L. Stine, John Berendt, Charles Frazier, Thomas L. Friedman, Joanna Lindsey, Louis Sachar, Elizabeth Strout, Susan Elizabeth Phillips and Billie Letts.

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Wiley offering abstracts, TOC's for wireless devices

NEW YORK, Dec. 2, 2000 -- John Wiley unveiled plans for a mobile Internet service, MobileEdition, to provide tables of contents and abstracts from its online InterScience journal service to wireless hand-held devices, web-enhanced phones and other devices. The first available service, set for next week, is Cancer MobileEdition, which will carry information from Cancer, the main journal of the American Cancer Society, and Cancer Cytopathology.

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Author defends retracted journal article

BOISE, Idaho, December 2, 2000 -- One of the authors suing the University of Denver for purging an article from a 1998 law journal characterized the university's retraction to "losing one of your kids." In an interview with the Chronicle of Higher Education, William Wines said the article "had spent a lot of time in gestation." Wines, a legal environment professor at Boise State University, defended the article as adhering to usual scholarly practices. The article, which ran 62 pages, included 229 footnotes to other sources, including journalists and human-rights groups. Wines denied that the article was unfair to Boise Cascade, the multi-national timber-products company whose practices were criticized in the article. Wines and his co-authors have sued the University of Denver, where the law journal is published, for an errata that denounced the already-published article and for asking Lexis-Nexis and Westlaw to purge the article from their databases.

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Houghton putting college texts online

BOSTON, Dec. 2, 2000 -- Houghton Mifflin will launch a line of electronic versions of its college textbooks for classes next fall with joined e-book provider netLibrary. College students and teachers will access the e-books through the web-based platform of netLibrary's recently acquired MetaText unit. Features include annotation capability.

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Astrophysicist joins JTAA board

CARBONDALE, Illinois, December 2, 2000 -- A solar physicist, Kurt Bachmann of the Oklahoma School of Science and Mathematics, was named to the editorial board of the forthcoming Journal of Text and Academic Authoring, editor Donna Besser announced. Bachmann's work is at home in the Astrophysical Journal and Solar Physics. He is a NASA joint venture fellow, and his work has appeared in the Proceedings of the National Conference on Undergraduate. He has presented colloquia at the University of Alabama Birmingham and at NASA's Marshall Space Flight Center. Research. A first-person article appeared in On the Market: Surviving the Academic Job Search, edited by Christina Boufis and Victoria C. Olsen.

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TAA members eligible for News Prompts

ST. PETERSBURG, Florida, December 3, 2000 -- The monthly e-mail news prompt that summarizes recent text and academic authoring news now goes to 114 TAA members, the association's editor, John Vivian, said. The service is available free to TAA members who sign up. "Anyone who sends an email request to TAA headquarters will receive the prompt," Vivian said. "The prompts are especially useful to members who can't check in every day for news on the TAA site."

To act: TAA News Prompt signup

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McGraw buying Mayfield college publisher

NEW YORK, Dec. 4, 2000 -- McGraw-Hill is acquiring privately held Mayfield, a college publisher based in Mountain View, California. Terms were not announced, but McGraw said the deal should be wrapped earlier in the new year. Mayfield publishes about 85 a year.

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Year marked by more mergers, Harcourt sale

NEW YORK, December 5, 2000 -- The U.S. textbook industry further consolidated into a few dominant companies in 2000. In the biggest deal, the venerable Harcourt publishing house was divvied up between Reed Elsevier of Europe and Thomson of Canada. With Harcourt's college list, Thomson leapfrogged ahead of Pearson as the largest U.S. college publisher. Meanwhile, other large houses, including McGraw-Hill, continued acquiring small and mid-size competitors. Here are text and academic ownership changes announced or consummated in 2000:

  • Advantage Learning: Acquired computerActive.
  • American Education: Acquired Dolphin.
  • Barnesandnoble.com: Acquired NotHarvard.com.
  • Booktech.com: Acquired Copytron.
  • ETA: Acquired Pearson's Cuisenaire.
  • FamilyEducation: Acquired MyGradeBook.com.
  • Gores Tech: Acquired Learning Company; Broderbund; MECC; Mindscape; SkillsBank; Creative Wonders; Learning Services.
  • Harcourt: Acquired Wadsworth's English and communication lists.
  • Houghton Mifflin: Acquired Virtual Learning.
  • IDG: Acquired HungryMinds.com.
  • Kaplan: Acquired Schweser.
  • McGraw-Hill: Acquired Tribune Education; Everyday Learning; Instructional Fair; Landoll's; NTC/Contemporary; Wright; Creative Publications; Mayfield.
  • netLibray: Acquired MetaText.
  • Network: Acquired FunBrain.com.
  • Pearson: Acquired FamilyEducation Network; Dorling Kindersly; National Computer Systems; its Prentice Hall subsidiary acquired Thomson's Wadsworth foreign language list.
  • Reed Elsevier: Acquired Harcourt K-12 and professional lists; Saunders; Mosby; Churchill Livingstone; its Lexis-Nexis subsidiary acquired Press Access.
  • Rigby: Acquired Reach for Reading.
  • Riverdeep: Acquired IBM's Edmark.
  • Scholastic: Acquired Grolier.
  • Siboney: Acquired Teacher Support Software.
  • Thomson: Acquired Harcourt college list; Sylvan's Prometric; Macmillan vocational; Alliance Press; IDG's Arco division; La Ley; Editoria Pioneira; Dialog, Primark.
  • Torstar: Acquired Cambridge Physics.
  • Wadsworth: Acquired Harcourt education titles.
  • Wolters Kluwer: Acquired Genesis; Springhouse; Harcourt tax, accounting list.
  • Wiley: Acquired Capstone.

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Impugned authors win subpoena for errata detail

BOISE, Idaho, December 5, 2000 -- The University of Denver was subpoenaed for documents that may illuminate the sequence of events in the decision to retract a law journal article to which the Boise Cascade Corporation had objected. The authors of the article, which criticized Boise Cascade, are suing the university for issuing the retraction. The authors have claimed that Boise Cascade bullied the university to retract the article. University sources have offered inconsistent explanations. There is agreement, though, that the authors were never folded into the retraction decision process. In fact, the authors said they learned about the retraction only five months later and then the word came not from the journal or the university but from Boise Cascade.

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Author survey: Harcourt tactic was no surprise

ST. PETERS, Missouri, December 5, 2000 -- College authors with Harcourt say they were kept well informed about the pending sale of the company and so far are hopeful that their works will survive under the new owner, Thomson of Canada, according to a sampling by Text and Academic Authors. Kevin Patton was typical, saying his project is on course with no danger signs on the horizon.

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Harcourt authors feel well informed on sale, hopeful

ST. PETERS, Missouri, December 5, 2000 -- Harcourt author Kevin Patton said it's too early for him to tell for assess the transfer of his Harcourt books to Thomson in a major publishing transaction announced last month, but he doesn't see any big changes so far. Patton said his editors kept him up to date on Harcourt's plan to sell and the eventual acquisition by Reed Elsevier of Europe and the Reed's sale of Harcourt's college list to Thomson of Canada

"The impression I get is that the sale will not affect my titles directly, at least in the short term," Patton said. He believes this for two reasons:

  • "First, it is my understanding that the new owner does not have any titles that compete or overlap the market for my titles and that the new owner intends to keep Harcourt's lists and imprints intact, at least in my area.
  • "Second, I've lived through a number of sales, acquisitions, and reorganizations and can't see anything major happening really quickly no matter what because of the sheer size of the transaction."

Another Harcourt author, Pat McKeague, said the acquisition will be an easy one for him since he has books with both companies and good relationships with both companies. "They let me know right away that it was happening," said McKeague, a math author. "No one actually knows anything yet, so I don't know anything either. I have been through this many times before and it always seems to work out."

Harcourt author Jennie Dusheck said she too has known about the sale from the beginning. "My editors told me right away," she said. Two weeks before the sale, she learned from her attorney that Thomson was the likely buyer. "I was fortunate to be in Orlando for the annual meeting of the National Association of Biology Teachers when the sale was announced," said Dusheck. "I could immediately gauge the reactions of the acquisitions editor, the developmental editor and the marketing manager." How did they react? "I'll just say that they all reacted differently."

When she and her co-author went around the corner to the Thomson booth and introduced themselves to the science editor, his reaction was positive. "He was ebullient and reassured us that he was delighted to have our textbook and that the Thomson sales force would start selling it right away," she said. "He also said that developmental editors and others familiar with specific books would probably stay with those books, but as far as the rest of the staff, it would take about six months to merge the two companies."

Thomson already has a long list of biology books, said Dusheck, and "I don't know where ours will actually fit in when push comes to shove." The second edition of their book, Asking About Life, just came out this past summer. No one knows when they will be asked to start work on their third edition, she said, when just this last spring, they had had a pretty concrete date in mind. "I find this apparent retrograde motion unsettling," she said. "But there are, of course, many interpretations."

Harcourt chemistry author Toby Block said she isn't aware of any effect regarding the sale of Harcourt to Thomson. Her editor has asked her to continue with the preparation of the next edition of her co-authored text and lab manual. "My understanding is that there will, in fact, be a further sale of the college books division in a few months," she said.

Thomson authors also report no adverse affects since the acquisition. Business communication author Mary Ellen Guffey said she hasn't experienced any problems or changes. Her editor told her that the areas that will be most affected will be management, marketing, economics and finance. Each of which, said her editor, will now be the number one list in each discipline. "She claims that this acquisition now makes Thomson's market position 'even sweeter' since we will now be number one in all but two disciplines in which we compete," said Guffey.

Guffey said she has been pleased in nearly all of her relations with Thomson's imprint, South-Western College Publishing: "My royalties are terrific, the sales support is enthusiastic, and my editorial support is very good."

Thomson author Peter Urone said he wasn't aware of the acquisition. "I am a physics author and one of my major competitors is published by Saunders so it will be interesting to see what transpires," he said.

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Greenwood buys Oryx, will maintain name

WESTPORT, Connecticut, December 6, 2000 -- Greenwood Press, a major academic and research publisher, acquired information publisher Oryx. Terms were not announced. Oryx has 650 titles, mostly reference books in business, education and library special topics, as well as on-line databases. Oryx located in Phoenix, will be phased into Greenwood's operation in Connecticut, said Greenwood chief executive Wayne Smith. Smith said the Oryx brand name will be kept.

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Professors' group checking Boise Cascade issue

WASHINGTON, December 7, 2000 -- The American Association of University Professors is examining the retraction of an already-published article in the Denver Journal of International Law and Policy. The authors have asserted that the retraction violated academic freedom. They charge that the journal, published at the University of Denver Law School, caved in to objections from Boise Cascade, a global forest-products company that was portrayed negatively in the article for environmental and other practices. The AAUP has standards for academic freedom and is set up to investigate charges of abuses.

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Publishers, authors issue censorship warning

WASHINGTON, December 8, 2000 -- The Association of American Publishers dusted off an anti-censorship statement from last year for re-issuing in the wake of anti-media political rumblings during the 2000 campaign. The statement, first drafted by the publishers' Freedom to Read Committee, challenges the oft-repeated but unsubstantiated claim that media content inspires violence. In any event, the statement says, government censorship is more onerous than any evil it can purport to cure. Six organizations signed on to the AAP statement: American Booksellers Foundation for Free Expression, American Society of Journalists and Authors, Association of American University Presses, Authors Guild, Freedom to Read Foundation, PEN American Center.

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TAA news site launches biblio service

ST. PETERBSURG, Florida, December 9, 2000 -- The Text and Academic Authors is launching an ongoing, current bibliography of significant articles on authoring issues, TAA Editor John Vivian announced. "This is a service to help members stay abreast of the major issues facing our craft," Vivian said. The entries will include the information necessary to order articles through inter-library loan systems.

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Human Rights Watch probing Denver retraction

NEW YORK, December 10, 2000 -- The academic program director at Human Rights Watch confirmed it is investigating a decision at the University of Denver to retract a scholarly journal article that linked Boise Cascade to human rights violations. Saman Zia-Zarifi said the retraction was out of order. He said scholarly journals are forums for the exchange of information and ideas: "There is no reason for law journals not to be forums for strong social commentary." Zia-Zarifi said Boise Cascade should not have pressured the university to withdraw the article. A proper Boise Cascade response, he said, would have been reacting in writing -- not "pulling and killing" the article.

ARTICLE TITLE
This is the full title of the article in the Denver Journal of International Law and Policy: "The Critical Need for Law Reform to Regulate the Abusive Practices of Transational Corporations: The Illustrative Case of Boise Cascade Corporation in Mexico's Costa Grande and Elsewhere."

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Renaissance buys ESA for foot in college market

VANCOUVER, Washington, December 11, 2000 -- Learning software company Renaissance bought Minneapolis-based Engineering Software, which develops test and tutorial software for college textbooks. The acquisition moves Renaissance beyond its K-12 base. Renaissance is the operating name for Advantage Learning.

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Greenwood looking to buy more publishers

WESTPORT, Connecticut December 11, 2000 -- The marketing chief at Greenwood Press, Bob Birch, said the company is in "an acquisition mode." Birch made the comment after Greenwood announced the acquisition of Oryx, an information publisher that will be integrated into Greenwood, although its name will continue to be used. Greenwood is a unit of European mega-publisher Reed Elsevier.

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Textbook database has new web address

PRINCETON, New Jersey, December 11, 2000 --A database that identifies the adopters of thousands of college textbooks nationwide, Monument Information Resource, has a new web address for college professors: facultyonline.com. In exchange for access, people need to provide professional data about themselves into the MIR database. Text and Academic Authors members without a college affiliation, need to request a password through an e-mail link to MIR on the web site.

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TAA calls for Texty, McGuffey judges

ST. PETERSBURG, Florida, December 11, 2000 -- Text and Academic Authors asked seasoned author-members to sign on as judges for the association's annual Texty and McGuffey excellence awards. Janet Tucker, awards project coordinator, said five judges will be selected for college and el-hi entries in eight ranges of academic disciplines:

  • Math and stats.
  • Communication, education; performing and visual arts.
  • Language and lit.
  • Computer science; engineering.
  • Physical sciences.
  • Life sciences.
  • Humanities; social sciences.
  • Accounting, business, econ; managem

The Textys, to recognize excellence in new works, and the McGuffeys, to recognize works of enduring significance, will be presented June 9 at the TAA convention in San Antonio.

How to volunteer: E-mail to Janet Tucker

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Houghton: We're not for sale

NEW YORK, December 12, 2000 -- The chief executive of Houghton Mifflin, Nader Dareshori, denied that plans are afoot to sell the company. Dareshori told investors that despite sluggish sales in recent months, his emphasis is on increasing shareholder value. "If you want to get the very best for your shareholders, I don't think the best way to do it is just to put yourself up for sale," Dareshori said. Rumors that Houghton would go on the block apparently were precipitated by the path chosen by Harcourt after some rough sledding. Harcourt eventually was bought by Reed Elsevier, which kept half and sold the rest to Thomson.

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Rowman & Littlefield buys General Hall

LANHAM, Maryland, December 12, 2000 -- Publisher Rowman & Littlefield, which has feet in both the tare and academic markets, General Hall, known for its sociology list. Terms were not announced. The acquisition was Rowman's 16th in three years.

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Ebrary signs Taylor & Francis

SUNNYVALE, California, December 13, 2000 -- The forthcoming ebrary online service signed up the whole list of British publisher Taylor & Francis. This adds the Routledge, Garland, Spoon and Psychology Press titles plus a 17,000-title backlist to ebrary's offerings. ebrray offers free access to materials but charges for downloading.

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Houghton plans online college texts for fall

BOSTON, December 14, 2000 -- For the first time, college students can choose e-editions or p-editions for Fall 2001 classes if their professors have adopted certain Houghton Mifflin textbooks. The first online texts will be in education, political science and business. Spokesperson Margaret Sherry said more will follow, depending on market reception.

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Houghton putting 10 textbooks online

BOSTON, December 14, 2000 -- Houghton Mifflin and e-book provider netLibrary's MetaText division have combined forces to create electronic versions of Houghton Mifflin's college texts. The companies plan to have the first 10 titles available in fall 2001, with future editions depending on demand for the product, according to Houghton Mifflin spokesperson Margaret Sherry.

"The first online texts will be in education, political science and business, Sherry said. Prices have not yet been set.

The partnership, said Sherry, will enable Houghton Mifflin to offer their customers a choice between the print or online version of a textbook. The online editions will provide users with "functionality," she said, allowing instructors to build online course syllabi, annotate text, and communicate online with students. Online editions will be organized into conceptual units rather than using traditional page breaks.

The text, syllabus and other course materials will be accessible via a password through one site, either Houghton Mifflin's web site or netLibrary's. MetaText's platform will allow students to search, navigate, annotate, highlight and bookmark their online texts via their own home page, which serves as a portal to the text, syllabus, announcements and any additional reading materials provided by the instructor.

"When a student is done reading for the night, she would close out of the site," said Sherry. "If you imagine a virtual bookshelf, each time a user is done using a book, they return it to a virtual bookshelf."

As for author royalties, Sherry said the company is "examining the costs." For now, she said, authors whose works are used in this new digital initiative will receive royalties based on a percentage of net receipts.

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Lennie now full-time on author representation

SAN DIEGO, California, December 15, 2000 -- The nation's best-known textbook author attorney, Michael Lennie, announced he now is devoting his entire practice to author representation. "Author work over the years has demanded more and more of my time and energy," Lennie said. " But the bigger factor is, I just so enjoy representing authors that I no longer want to spend half my time doing something else." Lennie was operating a general practice in rural Valley Center, California, when a wronged author from the Merrill Math team dropped in one day. Lennie won a $3.2 million settlement for the authors, the largest textbook settlement in history. Recently he negotiated $700,000 in grants and advances for a new textbook. Besides litigation for authors and contract negotiation, Lennie has expanded into agenting. His former practice, next door to a dairy in bucolic Valley Center, has relocated to a 25th-floor corner office overlooking the harbor in downtown San Diego. Lennie is firm on the need for authors to have a representative. "Overall the big three major textbook publishers have tightened up their contracts to where an unrepresented author just doesn't stand a chance," he said. "All the more reason why we absolutely have to build TAA to a trade organization to be reckoned with by the publishers."

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PROFIT LOSS

Harcourt: Education revenue grew 29.8 percent to $754.7 in the year that ended October 31. STM revenue grew 6.8 percent to $745.1 million. College revenue fell 1.3 percent to $361.3 million.

Wiley: Net income grew 22 percent to $33.4 million in the latest six-month reporting period, compared to a year earlier. Domestic science, technical, medical profits were up 14 percent; domestic professional and trade sales, 11 percent; college sales, 10 percent.

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TAA Council's January agenda taking form

ST. PETERSBURG, Florida, December 16, 2000 -- A request for agenda items for the mid-year meeting of the TAA Council was issued by Ron Pynn, executive director of Text and Academic Authors. The Council meets January 20 in St. Petersburg Beach.

  • Elections (Vice president, treasurer position, June election).
  • Nominating Committee.
  • Reports (TAA office, executive director, web site, newsletter) .
  • Authors Coalition distribution formula.
  • Publishing company venture.
  • Membership recruitment and workshops.
  • Grant status.
  • 2001 convention status.
  • Council of Fellows.
  • McGuffey and Texty awards.
  • Budget review.
  • Membership initiatives.

Action: Send agenda items to Ron Pynn

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Havas trying hand-held textbook readers

PARIS, December 16, 2000 -- French-based publisher Havas Education issued hand-held computers to pupils at two junior high schools to test digital textbooks. The experiment, co-sponsored by the Ministry of Education, will expand to four schools in March.

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Rowman & Littlefield buys Madison House

LANHAM, Maryland, December 16, 2000 -- History publisher Madison House, of Madison, Wisconsin, was purchased by Rowman & Littlefield, which been on an acquisition binge. The acquisition was Rowman's 17th in three years. Terms were not announced. Among Madison assets is a strong Civil War list. With Madison House, Rowman has 1,000 books.

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Wiley eyes Harcourt leftovers

NEW YORK, December 16, 2000 -- If the U.S. Justice Department insists that Reed Elsevier shed some of its Harcourt acquisition, John Wiley & Sons is in an acquisition mode, said Wiley President Will Pesce. To investors, Pesce said he is especially interested in Harcourt college lists and Academic Press. Reed has agreed to sell most of Harcourt's college program to Thomson of Canada, but that too is under Justice Department review. Federal approval of the Reed-Thomson acquisitions is expected although some fine-tuning may be ordered.

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California school chief: We catch errors

SACRAMENTO, California, December 16, 2000 -- The California school book adoption process is sound even though there may be low-level errors that get through, the interim state education director said. About science books, which have been under particular attack, Greg Geeting said the contents are checked for accuracy by two different panels. Errors identified in that process, he said, are corrected.

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State leader defends California adoption process

SACRAMENTO, California, December 16, 2000 -- The California State Board of Education's interim executive director, Greg Geeting, denied allegations made by a California science teacher that the State Board of Education adopted science instructional materials despite knowledge of specific factual errors. "I do not know of any credible evidence to support such an allegation," said Geeting of Leonard Tramiel's assertion that the adopted programs are still full of significant errors. All of the science materials adopted by the State Board, said Geeting, were checked for content accuracy by two different panels, the Instructional Materials Advisory Panel and the Content Review Panel. Errors identified in that process, he said, were corrected.

"I am waiting for anyone to identify for me significant factual errors in any of the adopted programs that materially affect the teacher's ability to teach and the student's ability to learn the science content standards," said Geeting.

During the adoption process, said Geeting, Tramiel pointed out several errors in the texts up for adoption. "About half of those errors were verified and corrected by the publisher," he said. Tramiel has contacted Geeting several times to discuss additional errors. Geeting said that although he takes the allegations seriously, Tramiel "has yet to produce specific information about them."

Said Geeting: "I certainly leave open the possibility that factual errors were missed (and thus, not brought to the specific attention of the State Board), although I would be genuinely surprised to have significant errors given the number of reviewers who looked at these submissions. I also leave open the possibility that 'facts' may change in the future as part of the natural progression of science. If minor errors are found, we want to ensure that the information gets to the publisher and corrections are made in future printings of the programs."

Geeting said Tramiel has been the only person so far to report finding significant errors in the state adopted science programs. Geeting said he has communicated with Tramiel via e-mail several times as well as in person, and he has indicated that he will be sending more information about corrections. Tramiel, said Geeting, "suggests the errors he found previously indicates the possibility (even the probability) that there are more."

No matter when they are alerted to significant factual errors in adopted materials, their plan, said Geeting, is to:

  • Make sure the publisher is aware of the factual errors and to work out a reasonable means to ensure -- at a minimum -- that future editions are accurate.
  • Work out a reasonable means to update the existing materials or otherwise advise teachers of the error if the corrections are material to the ability of teachers to teach and students to learn course content.

"In large part, this is why I have encouraged Mr. Tramiel to provide me with specific information as to where there are significant errors in adopted science text he has reviewed," said Geeting.

He and Tramiel also discussed his ideas for doing more to ensure that texts adopted by the State Board are as error-free as possible, said Geeting: "I gave him my commitment to think about these ideas more and see if they might somehow be incorporated into California's review processes."

Although each submission does not undergo a word-for-word review, said Geeting, "I would respectfully suggest that the evaluation is quite comprehensive: "Typically, three or four CRP members go through each program, as do six to 10 IMAP members; and, following that, there is a public review and consideration by the Curriculum Commission and State Board. I other words, there are multiple opportunities to spot inadequacies in content coverage, factual errors, and other failures to meet the evaluation criteria."

Even if the science programs had gone through a word-by-word review, said Geeting, "I couldn't give you a 100 percent assurance that they were error-free because in all human endeavors the possibility for error exists. There may very well be minor errors in the submissions, however, as I said, I would be surprised if there were significant errors."

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Want cheap legal advice? Try New Orleans

NEW ORLEANS, Louisiana, December 16, 2000 -- To counter slipping Text and Academic Authors membership among math authors, four TAA leaders will be at the giant Joint Math Conference in early January. The main attraction will be a Peanuts-like banner, "The Authors' Attorney Is In, 5 Cents Per Hour." Textbook lawyer Michael Lennie is staffing the TAA booth. Reprints of Lennie's "In Jure" columns from TAA Report will be available, along with membership brochures and applications. Math authors were the biggest component of TAA in the early days when Mike Keedy, a prominent math author, was setting up the association. The percentage has declined since Keedy retired. Staffing the TAA booth, besides Lennie: Michael Sullivan, interim TAA vice president; Ron Pynn, executive director; John Vivian, former president.

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Teacher: Book errors are system's fault

SAN FRANCISCO, California, December 18, 2000 -- A science teacher who has spotted numerous errors in California-adopted school books was stunned that the state Board of Education executive director says all "major errors" have been fixed. Leonard Tramiel said that Gary Geeting must have a loose definition of "major errors." Tramiel acknowledged that errors he has specifically pointed out have been fixed but others remain because, he says, the state has a seriously flawed adoption process.

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TAA willing to join authors' e-rights brief

TWIN FALLS, Idaho, December 18, 2000 -- The president of Text and Academic Authors, Peggy Stanfield, authorized the association to sign on to an authors' rights amicus brief to the U.S. Supreme Court. The amicus brief would support Jonathan Tasini and other authors whose works have been recycled by major publishers on the web without the authors' permission or additional compensation. The Authors Coalition, to which TAA belongs, is considering the brief ahead of oral arguments to the Court.

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Amazon.com gigged for used books

NEW YORK, December 19, 2000 -- Now that Amazon.com has expanded into selling used books, authors and publishers have lost some enthusiasm for the upstart online retailer. The Association of American Publishers and the Authors Guild issued a public letter, asking Amazon to stop. Noting that used books earn no revenue for authors and publishers, the letter said: "If book authors and publishers aren't adequately compensated for their work, then more and more writers will be compelled to pursue other creative outlets and professions." The letter said that Amazon does not appear to have taken any precautions to prevent sales of review copies or other promotional copies not intended for resale.

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Insider: Pearson freezes checks to authors

PARAMUS, New Jersey, December 20, 2000 -- Pearson Education, the largest U.S. textbook publisher, halted all payments to authors, including book advances and reviewer fees, until the end of the year, according to an insider familiar with the company's accounts payable operation. The source said the freeze was ordered to make the company's year-end profit-loss figures look better: "The higher-ups don't like not making their profit margin to our new owners so decided to cut costs and told Accounts Payable to withhold all payments to anyone until January, so it goes on next year's budget," the source said. Pearson Education, which includes Prentice Hall, Longman and other imprints, was put together by British media conglomerate Pearson and became operational last year.

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VarsityBooks confirms expected delisting

WASHINGTON, December 20, 2000 -- Investors fled online textbook retailer VarsityBooks.com following its announcement, long expected, that it anticipated being delisted by NASDAQ. VarsityBooks stock had failed to maintain a minimum public float of $5 million over the past 30 trading days. Varsity had floated its first public offering at $10 in February in hopes of raising $41 million, but only about a quarter of the shares found takers.

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Pearson exec: No freeze on author pay

PARAMUS, New Jersey, December 22, 2000 -- The royalties vice president at Pearson Education, Ethel Sluzak, denied a report that manuscript-related payments to authors have been slowed. "I am unaware of any author-related payments being held back," said Sluzak, who noted she would be aware of a freeze. She said she could not speak to whether there had been vendor freezes beyond her bailiwick. Sluzak said paperwork sometimes gets hung up in the Pearson structure, which includes Prentice Hall, Longman and other imprints. She said she would check into any delays that any specific author has experienced.

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E-books really here to stay?

TORONTO, December 22, 2000 -- Canadian futurist Frank Feather looks into his crystal ball in a new book, Futureconsumer.com, and lays out this timetable for e-books:

  • 2002: E-book displays surpass printed paper.
  • 2003: E-books penetrate 16-ounce and $100 barriers.
  • 2009: E-books outsell paper books.
  • 2010: E-book penetrate eight-ounce barrier.
  • 2010: Sales pass 1 million.
  • 2020: Ninety percent of titles are e-books.

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Reed arranges credit for Harcourt deal

NEW YORK, December 26, 2000 -- To facilitate its acquisition of Harcourt, European publisher Reed Elsevier arranged a $5.7 million line of credit with Deutsche Bank and Morgan Stanley Dean Witter.

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Kluwer buys IHS Financial

ENGLEWOOD, Colorado, Dec. 26, 2000 -- An online tax and business law information service, IHS Financial, was acquired by Wolters Kluwer of Germany. Terms were not announced. Kluwer, third largest professional publisher in the United States, will combine IHS into its CCH unit in Riverwoods, Illinois.

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TOP TAA NEWS OF 2000
YOUR ASSOCIATION AT WORK


COMPILER: KIM PAWLAK

Now well into its teenage years, the Text and Academic Authors Association made significant strides in 2000. Its two major author services, the annual convention and the newsletter, received the bulk of association resources. New initiatives included the first TAA-sponsored royalty audit. Progress continued toward a new online scholarly journal on academic authoring.

1. LEADERSHIP: For the second time, nutrition author Peggy Stanfield took the gavel as TAA president. Stanfield, who first served as president in 1998, began a two-year term under new bylaws, which will make her tenure the longest since that of TAA founder Mike Keedy. Math author Mike Sullivan stepped in as interim vice president after Paul Tippens resigned for family reasons. Elected to the TAA Council were Chris Harris, a photojournalist; Y.H. Hui, a biochemist; and Frank Silverman, a speech pathologist.
 
2. ROYALTY AUDIT: The first TAA-sponsored royalty audit found a $23,000 discrepancy in payments to an author. In an unexpected twist, it turned out that the author had been overpaid years ago. John Vivian, royalty audit chair, said the overpayment was an indelible demonstration of the sloppiness and irregularities that plague publisher bookkeeping. The audit's goal was to encourage publishers to improve their accounting practices, albeit that the association had expected the short change to have been on the author's end.

3. JOURNAL CONTRACTS: Former journal editor Gerald Stone, a TAA past president, began work on contract guidelines for journal authors. The guidelines will parallel the TAA guidelines for textbook contracts.

4. JOURNAL: The editor of the forthcoming Journal of Text and Academic Authoring, Donna Besser, began assembling an editorial board for the online journal. TAA editor John Vivian, meanwhile, built an online infrastructure for the journal, which should debut in a few months. On the editorial board: Kurt Bachmann, astrophysics; Stan Eitzen, sociology; Lloyd Jassin, law; George Rodman, communication; Gay Wakefield, public relations.

5. HEADQUARTERS: Office staffing and procedures stabilized after several years of moving and overturn, Ron Pynn, TAA executive director, said in a report. He credited smooth operations to manager Janet Tucker and assistant Margaret Painter. The TAA Council reduced the association's budget by $25,000 in January to offset less-than-expected income from campus workshops and from repatriated reprography funds. Among cuts: The Academic Author newsletter was trimmed from 12 to six issues a year.

6. ONLINE PROMPTS: An e-mail message now goes out monthly to TAA members who ask for a summary of authoring news highlights in lieu of the print newsletter. The "news prompts" include links to the online TAA newsletter for details on stories, So far, 114 members have signed on, which saves postage and printing costs for the association.

  • For TAA news prompts: Ask Janet Tucker now

    7. CONVENTION: The New Orleans convention, headed by convention chair Chris Harris, was hailed a success -- fancy digs, great food, wonderful program. More than 100 authors attended. At the convention, two widely recognized authors, Bill Pasewark Sr. and Tom Wheelen, were inducted into TAA's prestigious Council of Fellows. The Council is the highest honor the association can bestow on an author. Law author Paul Siegal, from Gallaudet University, agreed to serve as 2001 program chair. The meeting will be in San Antonio, Texas.

    8. MEMBERSHIP: An authoring workshop at the University of North Dakota topped off TAA's membership year with 125 new members. The workshop continued the association's growth from a low of 575 in June 1999. A new initiative aimed at restoring math membership in 2000. Math membership has faltered since founder Mike Keedy, a mathematician, retired.

    9. ARCHIVES: A year after its inception, the TAA textbook archive at the University of South Florida-St. Petersburg library grew to 425 books provided by TAA members. While the library had hoped to have a web site for the archive linked to its library home page by now, the project had to be put on hold until a new systems librarian is hired. In the meantime, Kathy Arsenault, in charge of the collection, provides access to individual books as requested.

    10. BIBLIO SERVICE: A bibliography to current articles on authoring issues was added to the TAA news site. The goal: To help members stay abreast of the major issues involving textbook authoring. Entries include the information necessary to order articles through inter-library loan systems.

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    Astronomer: "Rotate" error not in pupil text

    WILLIAMSTOWN, Massachusetts, Dec. 26, 2000 -- Astronomer Jay M. Pasachoff said that errors in his junior-high school textbook Science Explorer Astronomy have been overstated both in Forbes magazine and the TAA web site. Misuse of the term rotation and revolution for Earth's movement vis-á-vis the sun occurred only in a teacher manual, which he didn't write, Pasachoff said. The error was corrected in a second printing. Pasachoff said other reported errors apparently confused his book with another Prentice Hall book. He repeated his concern that publishers don't always show authors the materials associated with their texts. "I am nonetheless happy that I was able to help Prentice Hall put out a junior-high astronomy text that is far more accurate and up to date than any other on the market."

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    10-month el-hi sales surge ahead

    WASHINGTON, December 27, 2000 -- Sales through October continued ahead of a year earlier in the genres in which most members of Text and Academic Authors write. The latest compilation by the Association of American Publishers showed el-hi sales ahead almost 14 percent. University press sales, however, were off. Here is the genre breakdown, extrapolated from 87 reporting publishers:

    El-hi 13.8 percent
    Professional 9.8 percent
    College 3.8 percent
    University press (hardcover) -1.4 percent
    University press (paperback) -2.4 percent

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    TAA underspends fiscal 2000 budget

    ST. PETERSBURG, Florida, December 27, 2000 -- The good news is that Text and Academic Authors' didn't go as deep into red ink as projected in fiscal 2000, said Michael Sullivan, the association's treasurer. Sullivan's year-end tally shows that TAA spent $165,000 -- $13,000 less than budgeted. But bad news is that the association ate almost $45,000 out of its reserve, ending the year with only $19,000 in the bank.

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    TAA eats into reserve to meet expenses

    ST. PETERBSURG, Florida, December 27, 2000 -- This is the financial report prepared by Michael Sullivan, Text and Academic Authors treasurer, for the January meeting of the TAA Council:

    FISCAL YEAR: JULY1999 THROUGH JUNE 2000

    ACTUAL BUDGET
    Revised January 8, 2000
    BEGINNING BALANCE $ 63,997.22 $ 63,997.22
    INCOME
    1. Renewals $ 22,350.00 $ 25,000

    New memberships 885.00 1,000

    Workshop fees 630.00 4,000
    2. Advertising 0.00 1,000
    3. Award fees 2,600.00 5,000
    4. Subscription/book sales 102.40 200
    5. Convention 7,762.50 7,000
    6. Miscellaneous 757.89 0
    7. Reprography 83,121.43 83,000
    7. Interest 2,142.54 1,000

    TOTAL INCOME 120,351.76 127,200
    EXPENSES
    1. Academic Author: Staff $ 30,520.28 30,000

    Academic Author: Copying/Postage 4,908.23 6,000

    Academic Author: Miscellaneous 1,983.81 4,000
    2. Bank charges 775.12 700
    3. Conventions 9,734.95 7,000
    4. Dues/subscriptions 3,157.58 2,000
    5. Grant-in-Aid 1,375.77 2,000
    6. Legal/Accounting 531.25 1,000
    7. Membership promotion 2,089.47 5,000
    8. Office 23,748.57 12,000
    9. Payroll 72,519.29 70,000
    10. Miscellaneous 93.63 0
    11. Authoring promotion 212.50 12,000
    12. Equipment 42.56 1,000
    13. Awards 657.33 500
    14. Executive director 3,621.19 5,000
    15. Council 7,178.03 9,000
    16. Royalty audit 2,000.00 5,000
    17. Support for authoring issues 0.00 1,000
    18. Academic journal 0.00 7,000

    TOTAL EXPENSES 165,149.56 178,700
    FISCAL YEAR BALANCE (DEFICIT) $ (44,797.80) $