October
1, 2002
Media
firm Lagardere places bid for Vivendi publishing
French media firm
Lagardere has placed a bid for Vivendi Universal's publishing assets,
which include Houghton Mifflin. The amount of the bid was not disclosed.
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Barnes
& Noble University expands course options
Barnes & Noble.com's
Barnes & Noble University will begin offering enhanced online courses
the week of October 7. The "Premier" courses will offer enhanced content,
smaller class size, course completion certificates and Continuing Education
Units through the American Council on Education. The courses can be
purchased individually or by subscription. Some of the courses to be
offered include: Photoshop 6.0, Fundamentals of Project Management ,
and Start Writing by Gotham Writer's Workshop®. For more information
and a list of fall courses, visit here.
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Taylor
& Francis shopping for publishing company
Taylor & Francis
CEO David Smith said he is still searching for a "transforming" purchase.
A takeover offer the company made for Blackwell, has not yet been answered.
Smith said he is also looking at Kluwer Academic Publishers and Bertelsmann
Springer, also up for sale.
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Bertelsmann
mail order expansion not likely
Bertelsmann AG's
DirectGroup Chief Executive Ewald Walgenbach said expansion of the company's
mail order book business to other countries is not a priority for at
least another two or three years. He cites the pressure to cut costs
at the DirectGroup book club unit, which is losing money.
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Corporate
scandals don't deter students from entering accounting profession
Reuters news service
reports that enrollment in accounting courses at business schools nationwide
is up despite the thrashing accountants have taken in the wake of this
summer's corporate scandals. Emory University's Goizueta Business School
in Atlanta reports a 35 percent increase in enrollment for the School's
Certified Public Accountant-track senior courses. Western University's
Haworth College of Business in Kalamazoo reports a 13 percent increase
in the number of accounting majors.
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Correction:
In the last News
Alert (September 15, 2002), Robert Christopherson was listed as a geology
author in the section on how to combat writer's block. Robert's field
is physical geography, not geology. Sorry Robert.
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Attend
CCC's Beyond the Book Conference Nov. 7
Copyright Clearance
Center invites authors to attend Beyond the Book 2, November 7 at the
National Press Club in Washington D.C. For more information visit here.
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Busy
TAA People
Have you published
a new book? Revised an existing one? Published a journal article? Changed
jobs? Share your news with fellow TAA members in The Academic Author's
Busy TAA People section. Send entries, along with your name, title,
affiliation, field, email and phone number to TEXT@tampabay.rr.com
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Authoring
tips:
In each news alert, TAA will pose an authoring or publishing topic
and ask members to respond with their advice/experience.
Current topic:
"In what ways do you help develop your textbook's marketing plan?"
Send your advice,
along with your name, title, affiliation, field, e-mail and phone number
to TEXT@tampabay.rr.com
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