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August 25, 2004

TAA News Archive


Blackboard Launches Enterprise Learning Object Repository

Blackboard Inc., has released Learning Object Catalog as part of the newest release of its Blackboard Content System, which will enable faculty to access educationally rich learning materials in a central open repository. Learning objects are instructionally useful curriculum resources (such as documents, images or multi-media assets) that can be experienced independently, or combined to form a larger resource. For example, learning objects can be individual pieces of content (such as documents, images or multi-media assets), or standards-based self-paced learning modules (such as SCORM objects). Content developers can share their Learning Objects with the public and institutions can share learning objects with other institutions.

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Pearson Provides Menu of Low-Cost Textbook Options

Upon returning to campus this fall, college students and instructors across the nation will discover a range of choices in formats and prices for hundreds of leading textbooks offered by Pearson Education. The PearsonChoices program will provide the capability to access course material through a variety of print and online options. In addition to Pearson's best selling textbooks from leading authors, PearsonChoices offers: SafariX WebBooks; Text/Web Combinations MyLab and OneKey; Alternate Print Editions; and Pearson Custom Texts. For more information, visit http://www.pearsonchoices.com

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Rice University Receives $1.25 Million Grant for E-Content Site

Rice University received $1.25 million in grants from the William and Flora Hewlett Foundation to fund the second phase of its online electronic publishing system, Content Commons. The second phase, Connexions, contains educational modules equivalent to a two- to three-page lesson from a textbook.

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TAA Now Accepts Business Card-Sized Ads

Book Indexer Heidi Blough (http://www.heidiblough.com) became the first advertiser to purchase a business-card sized ad in the September issue of The Academic Author. If you would like to place a business card-sized ad, or any size ad, in the December issue of The Academic Author, or on the TAA website please contact TAA's new advertising manager, Aaron Gregerson, at AMGreger5431@webmail.winona.edu. For ad rates and submission form, click here.

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Author Shares Tips for Working with a Compositor

William Stallings, author of 10 books including Computer Organization and Architecture, a three time winner of a Texty Award, and Local and Metropolitan Networks, winner of a 2001 McGuffey Award, shares tips for working with a compositor (the person who sets the book's type) in the upcoming issue of The Academic Author, due out in September. One of those tips includes requesting a hard copy of the first set of page proofs. The compositor may provide these in hard copy or PDF files, but it's far easier to work with the hard copy, he says: "You can sit down and read them more easily in a comfortable chair and comfortable position than on a screen."

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Author Shares His Thoughts on Price of College Texts

Robert W. Christopherson, professor emeritus of geography at American River College in Sacramento, and author of three best-selling physical geography texts, shares his insight into the cause of rising textbook costs in the September issue of The Academic Author. Here's a sneak peek: "I agree that textbooks are expensive. Although, text costs are rising at a rate less than other educational costs are increasing. Most modern textbooks have high production values, with limited markets in many academic fields, and require large capital investments. But there is more to the story. I see the root cause for textbook costs differently than those shouted by critics....Another item of concern, unmentioned by cost critics, is the fate of the sample copies, 'desk copies,' sent to professors. Some professors resell their free sample copies to bookstores/used book buyers."

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