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January 22, 2007

TAA News Archive


An update on the accessibility of textbooks to students with disabilities
by Robert Martinengo

The issue of whether students with disabilities can fully utilize instructional materials normally presented in print format continues to gain visibility. A major federal initiative in the K-12 arena, and a variety of state efforts within higher-ed, point to an increasing awareness that the problem faced by students with disabilities is not being adequately addressed.

K-12
The US Department of Education has taken the initiative by defining and promulgating a National Instructional Materials Accessibility Standard (NIMAS), and encouraging educational agencies to incorporate the NIMAS in textbook purchasing contracts. NIMAS files are to be deposited in the National Instructional Materials Accessibility Center (NIMAC), where they are withdrawn by the agency, or assigned to a vendor for further conversion into formats such as Braille.

At the January, 2007 NIMAS Development Committee meeting in Orlando, Florida, there was an announcement by a non-profit agency that provides conversion services that they would not charge a conversion fee to an educational agency if the agency assigned them the NIMAS files. This non-profit would then make those files available to their own members without further notification or compensation to publishers, which prompted a few critical comments from a representative of the Association of Educational Publishers.

Authors who wish to learn more about the NIMAS should go to http://nimas.cast.org for updates and background information.

Higher-Ed.
Without an overarching federal law, it is primarily state-led efforts that have promoted the accessibility of college textbooks. The original state legislation in California in 1999 has been copied and extended by several other states since then. This has led the Association of American Publishers to respond with their own Alternate Formats Solutions Initiative, in which they hired a consultant to report on strategies for tackling this problem at a national level. At this time, the final report has not yet been issued, but interested parties should check the AAP website for their progress to date and further updates (www.publishers.org).

The move towards more universally designed instructional materials that would be equally effective for a student with a disability as for one without is inextricably tied to the development of electronic publishing, and emerging electronic publishing models. As the traditional textbook comes under fire for high-cost, outdated content, and all-around obsolescence, electronic content is expected to save the day. However, there is much to be learned from the efforts of the pioneers in the accessibility field, who have struggled for years to make information more accessible to individuals with disabilities. Care must be taken that electronic information technologies close, rather than widen, the information gap for the disabled. Relying upon non-profit and government agencies to provide accessible materials will not lead to equality of information access and education.

Robert Martinengo has been converting textbooks into accessible formats for 10 years. First as a Studio Director for Recording for the Blind & Dyslexic, then with the California Community College System, and currently with the University System of Georgia. He recently completed a report for the Maryland Department of Disabilities addressing the challenges faced by students with print disabilities in accessing their instructional materials. He can be reached at rmartinengo@gmail.com

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Block: Hunting down cliches

Read broadcast writing author and TAA member Mervin Block's latest article: "Chicago News Producer Hunts Down Cliches" at http://www.mervinblock.com/cliches2007.html

Block's articles contain some good tips on improving your writing. 

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Why are textbooks so expensive?

Association for Psychological Science Immediate Past President Henry L. Roediger says the root cause of the high cost of textbooks is the sale of used books. Read his APS column, "Why Are Textbooks So Expensive?", originally published in the Association's newsletter, The Academic Observer, January 2005: Click here

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'Textbook Writing 101'

Read textbook author M. Garrett Bauman's humorous and informative article on why you should consider writing a textbook on the Chronicle of Higher Education website: Click here

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'Can Plot Improve Pedagogy?'

Some textbook authors are introducing plot into their textbooks. Read "Can Plot Improve Pedagog? Novel Textbooks Give It A Try" (May 11, 2001) on the Chronicle of Higher Education website: Click here

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Call for nominations to TAA Council

Three officer positions and two Council positions will be opening up on the TAA Council July 1, 2007. Any member of TAA is eligible to serve on the TAA Council. Self-nominations are encouraged. The officer positions include Vice President/President-elect, Secretary and Treasurer. Officers serve two-year terms. Council members serve three year terms.

TAA Council members are required to attend two meetings per year, one in January in St. Petersburg, Florida, and one the day prior to the association's annual conference (held traditionally in late June or early July). Travel and lodging expenses related to attending these meetings is reimbursed. Officers also attend monthly teleconferences.

To nominate yourself or a colleague for the TAA Council, email your nominations to TEXT@tampabay.rr.com or mail to TAA, P.O. Box 76477, St. Petersburg, FL 33734-6477. Contact TAA if you have any questions: (727) 563-0020 or TEXT@tampabay.rr.com

Nominees must send a 100-150 word bio, and a 100-150 word position statement with their nominations. Deadline for completed nominations is March 1, 2007. Ballots are mailed to the membership March 15, 2007. April 15, 2007 is the deadline for receipt of ballots from members. Terms begin July 1, 2007.

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Lennie Literary sponsoring TAA Conference

Lennie Literary & Authors' Attorneys will be sponsoring the Friday and Saturday Snack Breaks at the 2007 TAA Conference on Text and Academic Authoring in Buffalo, NY, June 22-23. TAA thanks Alana and Michael Lennie for their support.

For more info on the conference: Click here

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Promotional postcards mailed

TAA has mailed out more than 1,700 postcards promoting the February 12 at 1 p.m. EST open registration date and time for its 2007 TAA Conference on Text and Academic Authoring in Buffalo, NY June 22-23. The postcards encourage people to register before the April 1, 2007 early registration deadline and offer a few incentives to do so: the first 50 people to register by April 1, 2007 will receive a "Goody Bag" containing a TAA logo coffee mug and items donated by sponsors exhibitors and advertisers; everyone who registers before April 1, 2007 receives their conference registration for $125 (after April 1, registration is $150); and the first three first-time conference registrants receive free conference registration.

For more info on the conference: Click here

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TAA to award publishing aid grants

Beginning in July 2007, TAA will accept applications for publishing aid grants of up to $1,000 for articles and up to $5,000 for books to members who are in their second or later continuous year of membership. The purpose of the grants will be to assist members in covering the costs of preparing camera-ready book copy, journal charges or artwork. More information on how to apply for grants and application guidelines will be available after July 2007.

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TAA membership recruitment award in honor of Paul Anderson

TAA is developing a membership recruitment award in honor of its first member, mathematics author Paul Anderson, who died in November 2006. The new award will be called the "Paul Anderson Memorial Award for Membership Recruitment" and will honor those who have helped the association recruit new members. The first award will be given during an Awards Luncheon at TAA's 2007 Conference in Buffalo, NY.

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Asante joins TAAF Board


Dr. Molefi Kete Asante

Dr. Molefi Kete Asante, a professor in the Department of African American Studies at Temple University, and the author of several academic books and the successful high school textbook, African American History: Journey of Liberation, has joined the Text and Academic Authors Foundation Board.

"I look forward to working with the TAA Foundation," said Asante. " I believe it is worthwhile and very useful work."

Asante is considered by his peers to be one of the most distinguished contemporary scholars. He has has published 65 books, among the most recent are The History of Africa: The Quest for Eternal Harmony (2007), Cheikh Anta Diop: An Intellectual Portrait (2006), Spear Masters: Introduction to African Religion (2007), Handbook of Black Studies, (2005), co-edited with Maulana Karenga, Encyclopedia of Black Studies, (2004), co-edited with Ama Mazama, Race, Rhetoric, and Identity: The Architecton of Soul, Erasing Racism: The Survival of the American Nation, (2003), Ancient Egyptian Philosophers (2003), Scattered to the Wind, Custom and Culture of Egypt, and 100 Greatest African Americans. The second edition of his high school text, African American History: Journey of Liberation, 2nd Edition, (2001), is used in more than 400 schools throughout North America.

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2007 TAA Conference registration opens Feb. 12, 2007 at 1 p.m. EST

To encourage people to register for the 2007 TAA Conference on Academic Authoring in Buffalo, NY, June 22-23, the association is offering some special incentives.

  • The first 50 people to register before April 1, 2007 will receive a TAA logo coffee mug and a special "Goody Bag" filled with items donated by sponsors, exhibitors and advertisers.
  • Everyone who registers before April 1, 2007 will receive $25 off their conference registration (after April 1, 2007 conference registration is $150).
  • The first three first-time conference registrations will receive FREE conference registration. See registration page for details.

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Seeking Sponsors & Exhibitors for TAA Conference

Sponsor or exhibit at the 2007 TAA Conference on Text and Academic Authoring at the Hyatt Regency Buffalo in Buffalo, NY, June 22-23. The TAA Conference is a terrific opportunity to network with authors and get your products and services in front of them. For Sponsorship & Exhibit Opportunities: click here

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Geo-primer for Buffalo/Niagra Falls region planned


Robert Christopherson

Robert W. Christopherson, Professor Emeritus of Geography at American River College in Sacramento, and author of three best-selling physical geography texts, including Geosystems, will kick off the 2007 TAA Conference with his traditional overview of our host city and region, Buffalo, New York. Learn about Lake-effect snowfall. See a time in 1969 when engineers turned off the flow over the American Falls at Niagara to inspect the cliff face. "Remember, these popular falls retreat about 1.3 m (4.3 ft) per year upstream from the Niagara Escarpment—a formation that snakes through Ontario, Upper Michigan, curving south through Wisconsin some 700 km (435 mi)," said Christopherson.

For more info: click here

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TAA to offer grant writing workshop


Kenneth Henson

TAA has added a fourth workshop to its Academic Authoring Workshop Series. The new workshop, "Writing Grant Proposals" is led by Kenneth Henson, author of Grant Writing in Higher Education: A Step-by-Step Guide, published by Allyn & Bacon in 2005, and Distinguished Professor of Education at The Citadel's School of Education.

The one-day, six-hour workshop provides practical suggestions and tips to help grant writers increase their acceptance rate. The hands-on workshop also teaches grant writers how to design a budget that evaluators will perceive as honest and fair; avoid rejections; identify their own unique circumstances and use them to strengthen their proposals; and turn limitations into strengths.

Participants are encouraged to bring their ideas for proposals to the workshop to receive suggestions for writing a new proposal or strengthening an existing proposal. Each workshop participant will receive a free copy of Henson's book, courtesy of TAA.

"In each workshop, I use a PowerPoint and give about 70 tips," said Henson. "I also use a handout and ask each participant to write each tip so that by the end of the day I know everyone will be able to prepare a highly competitive proposal. Although I work hard and I expect the participants to do the same, I also make the workshops fun."

Henson's grant writing has brought in more than $100 million. His technology proposal was the largest funded by AT&T in 1991. His series of grants with school districts won a top state award in Alabama and a national award in Indiana. Henson has been giving workshops on grant writing for more than 20 years.

This new workshop joins Tara Gray's "Publish & Flourish: Become A Prolific Scholar" workshop: Robert Ginsberg's "Academic Publishing Workshop"; and Elizabeth Boepple's "Creating Camera-Ready Copy: The Process Demystified" workshop; in TAA's Academic Authoring Workshop Series. As a sponsor of these workshops, TAA covers the speaker's travel costs and the cost of providing workshop materials to participants. Workshop participants are encouraged to join TAA.

Learn more about TAA's Academic Authoring Workshop Series: click here

To set up a workshop contact TAA headquarters at TEXT@tampabay.rr.com or (727) 563-0020.

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TAA welcomes new members

Michele Acker, Kyriacos Aristotelous, Heidi Ballard, Sarah Bouchard, Monty Bradley, Mary Ann Burnam, Sharon L. Carlson, David Dennis, Doris S. Ebbert, Mary Gahbauer, Melissa Gilbert, Marsha Huber, Amy Johnson, Eric Jones, Patricia Keane, Regina Kengla, John Lammert, Leesa Kern, Mary Lightbody, Amy Jessen-Marshall, Russel G. McCutcheon, Grace McDaniel, Mary W. McKelvey, Eda Mikolaj, Maria Polak, James D. Rickman, Jr., Marsha Robinson, Kerry Strayer, Lois Szudy, Leslie Ortquist-Ahrens, John Volkmar, Pia Albinsson, Aysegul Briand, Aysegul, Jose S. Charon, Sharon Lalla, Martina Myers, Sally Pias, Nicole Read, Donna Saulsberry, Justin De Senso, Krista Simons, Caitriana Steele, Mohamed Al-Sufyani, Alessandra Bianchini, Alessandra, Melisa Brown, Amber Renese Butler, Susan Gardenas, Stephen DeGiulio, Rafael Espinoza, Michelle Garza, Spencer R. Herrera, Yu-Feng Lee, Patricia MacGregor-Mendoza, Brian Palmer, Marilyn Pase

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Gift memberships

TAA member Jan Lyons gave a TAA gift membership to Palmyra Moore. Thanks Jan! Welcome Palmyra!

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Looking for contributors to "The Academic Author"

We are seeking articles for upcoming issues of "The Academic Author," TAA's quarterly member newsletter. Specific articles topics we are looking for include:

  • How reviewers comments can help you develop a better textbook or instructional material. How to use good and bad reviews to make your work better.
  • Answer to this question "What effect does textbook customization have on e-book royalties?" for Authors Asking section
  • Tips for filing federal income taxes for self-published authors
  • How to write effective book proposals (textbook or academic) without much time
  • Time management tips for authors
  • Templates for text organization and layout/How to design pages and chapters

E-mail newsletter editor Kim Pawlak at kmpawlak@centurytel.net

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Author's Resource Center

Have an authoring question? Get an answer from the authoring experts at TAA: TEXT@tampabay.rr.com

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Search the TAA website

TAA recently added a Google-powered internal search engine to its website. Put in your search terms (e.g. textbooks, journals, grant writing, etc.) and relevant pages on the TAA website that contain those terms will be shown on Google. Go to the TAA members only section to begin your search.

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Renew your membership online!

TAA has just launched a new online member form that will allow members to renew online using a secure server. The form can also be used by new members. Check it out in the TAA Member Center here.

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