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Jay Black:
His writing shows love for writing
Jay
Black:
Journalism author

"I've
always loved with a passion the idea of getting stories told and
out to mass audiences."
Textbooks
Introduction
to Mass Communication, with Frederick C. Whitney, 1983
But You'll Never Be Bored, with Julie Duncan, 1983
Doing Ethics in Journalism, with Ralph Barney and Robert
Steele, 1983
Mixed News: The Public/Civic Communitarian Journalism Debate, 1996 |
Journalism professor
Jay Black has always felt a call to journalism. In junior high he started
his own newspaper, The Royal Bugler. That's where he said he first
learned the hardships of being a newspaper owner. He handed over his earnings
to the school principal to pay for the paper's expenses. This one-person
mimeograph-typed, written, edited and distributed paper stapled together
was, Black said, "my first lesson about press in America."
"I have always loved
writing," Black said. "I've always loved with a passion the idea of
getting stories told and out to mass audiences." And he has done a good
job at it, too. Black has written five books:
- Introduction
to Media Communication, now in its 4th edition, won a Texty in
1996
- Introduction
to Mass Communication Instructor's Manual
- But You'll
Never Be Bored: the five W's of Austraila's Journalists
- Doing Ethics
in Journalism, the first handbook on ethics, a bestseller
- Mixed News:
The Public/Civic/Communitarian Journalism Debate
He has also written
seven book chapters, 23 journal articles, 24 monographs and research
reports, and hundreds of articles for newspapers, magazines and newsletters.
He is the founding
co-editor of the Journal of Mass Media Ethics, and was a speaker
at the 1996 TAA convention in Chicago, where he discussed the ethics
of authoring with his speech "Whose Ethics Are We Injecting Into Our
Texts?" He also wrote a column for The Academic Author. Black
said he works best at home, or at his cabin in Logan, Utah. "I've worn
so many hats at the office that I feel most comfortable writing at home."
In the late 1960's,
Black wanted nothing more than to be a journalist, but the Vietnam war
changed the course of his life. Instead of going to Vietnam, a war he
didn't agree with, like many other young men at that time, he opted
for graduate school. His wife, Leslie, an award-winning kindergarten
teacher, was, Black said, "very inspirational to me. She showed me the
value of being a good teacher."
Black received his
A.B. in English from Miami University in 1965, his M.S. in journalism
from Ohio University in 1966, his M.A. in English from the University
of Queensland, Australia in 1967 and his doctorate in journalism from
the University of Missouri in 1974. He currently holds the Poynter-Jamison
Chair in Media Ethics at the University of South Florida-St. Petersburg.
"I decided that
a better way to improve media was intergenerationally--through inspiring
students to go out and do good in the world," Black said. He's done
a good job at it too. Since 1987, twelve of his students have placed
in the top three finishers in the national Carol Burnett/University
of Hawaii/AEJMC annual competition for student research in mass media
ethics."My student's achievements make me feel motivated to help others
achieve more," Black said. "I try to give them the skills they need
to succeed, and then I get out of their way."
As a member of the
Society of Professional Journalists for 20 years, Black has witnessed
the struggle to develop and implement a code of ethics. In the 1980's,
when SPJ decided to change the code and educate people about ethics,
he took the job seriously, and Doing Ethics in Journalism was
the outcome.
It went through
four printings in the first year, and served as the basis for thousands
of seminars attended by journalists all over the country. "We were very
pleased with the results of our efforts," Black said. Just last year,
SPJ adopted a new code of ethics to add new changes like ethics on the
Internet. "The fundamentals of ethics haven't changed," Black said,
"but circumstances, crises and dilemmas change."
reported by Kim Pawlak, 1997 |