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TAA Book Club

Scroll through our virtual bookshelves for books that TAA offers at substantial discounts.


WRITING AND DEVELOPING YOUR COLLEGE TEXTBOOK, Second Edition
A Comprehensive Guide to Textbook Authorship and Higher Education Publishing

By Mary Ellen Lepionka

This second-edition professional book for college instructors and academic editors has been revised, updated, and expanded with two new chapters on recent developments in the textbook publishing industry and on uses of learning objectives in textbook development. New or augmented topics include, among others, new trends in the business of publishing, market segmentation in higher education, online textbooks and the open access and wikitext movements, textbook pricing problems and solutions, customizing and self-publishing textbooks, working with editors, and managing author-editor relations. Many new examples have been added from a variety of academic disciplines. Chapter appendices feature forms for systematically planning and developing a textbook.

View a sample chapter

6X9 paperback, 320 pages, Appendices, Glossary, References and Bibliography, Index.

About The Author
Mary Ellen Lepionka is a veteran senior development editor and consultant in higher education and scholarly publishing.

SUBJECT AREA: Publishing/Writing.
EDITION: Second.
YEAR PUBLISHED OR REVISED: 2008.
ISBN: 978-0-9728164-7-2.
PUBLISHER: Atlantic Path Publishing.
PRICE FOR SINGLE COPY: $37.95 — TAA members receive 30% off this price ($26.26)! Click here for order form (members only)
COURSE ADOPTION COPY PRICE: $18.75
WEB SITE: Atlantic Path Publishing

PUBLISHER CONTACT:

Atlantic Path Publishing
Phone: (978) 283-1531 Fax: (866) 640-1412
P.O. Box 1556
Gloucester, MA 01931-1556
contactus@atlanticpathpublishing.com

Non-members can order this book at http://www.atlanticpathpublishing.com/order.php

WRITING AND DEVELOPING COLLEGE TEXTBOOK SUPPLEMENTS
By Mary Ellen Lepionka

A practical guide for creating print and nonprint ancillaries and supplements--for college instructors, academic authors, education writers, and higher education editors and publishers.

Download a sample chapter at: http://www.atlanticpathpublishing.com/book3_info.php

6X9, 180 pages, illustrated, appendices, glossary, references, index.

About The Author
Mary Ellen Lepionka is a veteran senior development editor and consultant in higher education and scholarly publishing.

SUBJECT AREA: Publishing/Writing.
EDITION: First.
YEAR PUBLISHED OR REVISED: 2005.
ISBN: 978-0-9728164-1-0.
PUBLISHER: Atlantic Path Publishing.
PRICE FOR SINGLE COPY: $19.95 — TAA members receive 40% off this price ($11.97)! Click here for order form (members only)
COURSE ADOPTION COPY PRICE: n/a
WEB SITE: Atlantic Path Publishing

PUBLISHER CONTACT:

Atlantic Path Publishing
Phone: (978) 283-1531 Fax: (866) 640-1412
P.O. Box 1556
Gloucester, MA 01931-1556
contactus@atlanticpathpublishing.com

Non-members can order this book at http://www.atlanticpathpublishing.com/order.php

Dan Poynter. The Self-Publishing Manual: How to Write, Print and Sell Your Own Book, Para Publishing, 2007 (16th edition). 472 pages. Soft cover.
Non-members: $21.

TAA members: $17.50

Other books by Dan Poynter:
Writing Nonfiction: Turning Thoughts into Books
, $14.95
1-56860-110-7, 978-1-56860-110-6

Is There a Book Inside You? Writing Alone or with a Collaborator, $14.95
1-56860-046-1, 978-1-56860-046-8

The Book Publishing Encyclopedia: An A-Z Treasury of Tips and Resources for Authors & Publishers, $14.95
978-1-56860-127-4

Dan Poynter, Author (120+ books), Publisher (since 1969), Speaker (CSP). Para Publishing, PO Box 8206, Santa Barbara, CA 93118-8206 USA. Tel: +1-805-968-7277; Mobile: +1-805-448-9009.
DanPoynter@ParaPublishing.com
http://ParaPublishing.com
Ordering information: http://parapublishing.com/sites/para/resources/allproducts.cfm


SELF-PUBLISHING TEXTBOOKS AND INSTRUCTIONAL MATERIALS
By Franklin H. Silverman, Ph.D.

A practical guide to successful – and respectable – academic self-publishing. With forewords by Dan Poynter, Ronald Pynn, and John Vivian. (208 pages, paper, illustrated, bibliography, index)

Download a sample chapter at: http://www.atlanticpathpublishing.com/book2_info.php

FRANKLIN H. SILVERMAN – college professor and scholar who has successfully published (and self-published) more than 20 books in his field and on academic authoring.

SUBJECT AREA: Publishing.
EDITION: First.
YEAR PUBLISHED OR REVISED: 2004.
ISBN: 0-9728164-3-7.
PUBLISHER: Atlantic Path Publishing.
PRICE FOR SINGLE COPY: $32.95 — TAA members receive 50% off this price ($16.47)! Click here for order form (members only)
COURSE ADOPTION COPY PRICE: n/a
WEB SITE: Atlantic Path Publishing

PUBLISHER CONTACT:

Atlantic Path Publishing
Ph (978) 283-1531 Fax (866) 640-1412
P.O. Box 1556
Gloucester, MA 01931-1556
contactus@atlanticpathpublishing.com

Non-members can order this book at http://www.atlanticpathpublishing.com/order.php


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