Who We Are. The Textbook & Academic Authors Association (TAA) provides a wide range of professional development resources, events, and networking opportunities for textbook authors and authors of scholarly journal articles and books.
Designing a Web Presence for Your Book (Beyond the Publisher Website)
Your book’s website is the only tool that works around the clock to promote your book, but sometimes the web presence provided by a publisher is… underwhelming. In this two-part webinar series facilitated by book author Katie Linder, you’ll learn how to create a web presence for your book that highlights its key features, bonus materials, purchasing options, and more.
Dr. Katie Linder is currently the director of the Ecampus Research Unit at Oregon State University and the host of the “You’ve Got This” podcast, “The Anatomy of a Book” podcast and the “Research in Action” podcast. She also serves as an associate editor for the International Journal for Academic Development. Katie is an avid writer and researcher with a passion for process and peeking behind the scenes at what it takes to be a successful academic. She is a two-time book author and two-time book editor. Currently, she is under contract for her third book, two edited collections, and is the editor of a forthcoming book series from Stylus Publishing. Her latest works include The Blended Course Design Workbook: A Practical Guide (Stylus, 2016) and the edited New Directions volume on Hybrid Teaching and Learning (Wiley, 2017). Some of her recent articles can be found in Innovative Higher Education, the Journal of the Scholarship of Teaching and Learning, and Open Learning: The Journal of Open, Distance, and e-Learning.