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2001
San Antonio
June 9-10

Menger Hotel, San Antonio

Hotel Information | Area Information


Itinerary

THURSDAY, JUNE 7

9:00 a.m. - 12 Noon
TAA Council meeting, Part 1

Presider: TAA president
Agenda:

  • Agenda approval
  • Minutes from January
  • Election results
  • 2002 convention
  • Minutes.
  • Office report
  • Executive director report
  • Newsletter report
  • Authors Coalition: Fund distribution, TAA role
  • Committee structure: Constitution
  • Membership recruitment, workshops, chapters
  • Budget 2001-2202
  • TAA office space for future

Members welcome. Agenda at door.

Room: Minuet Room.

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1:30 p.m. - 5:00 p.m.
TAA Council meeting, Part 2

Presider: TAA president
Agenda: Continued from morning

Members welcome. Agenda at door.

Room: Minuet Room.


FRIDAY, JUNE 8

8:30 a.m. - 8:45 a.m.
Welcomes and Introductions

  • Peggy Stanfield, TAA president
  • Ron Pynn, TAA executive director
  • Paul Siegel, convention program chair

Room: Minuet Room

----------

8:45 a.m. - 9:25 a.m.
A Geo-Primer of San Antonio
TAA's resident geographers will acquaint us with our environs in a way not always provided by the local tourism bureau. A favorite at previous conferences, the Christophersons will examine the San Antonio area's weather and geography, as well as an overview of the historical geography of the Great Plains.

  • John Vivian, moderator
  • Rob Christopherson
  • Bobbe Christopherson

Room: Minuet Room

----------

9:30 a.m. - 10:00 a.m.
Authors Who Are Teachers: Legal and Ethical Dealings with Employers
An ethicist discusses findings from a recent national "ethics audit" of mass communication professors. Among issues were using university resources for writing, sharing credit and income, and assigning one's own books to classes. The data, he said, "show some interesting patterns."

  • Peggy Stanfield, moderator
  • Jay Black, University of South Florida-St. Petersburg

Room: Minuet Room

----------

10:15 a.m. - 10:50 a.m.
Break

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10:15 a.m. - 10:50 a.m.
Creating Test Banks
Publishers often call upon textbook authors to compose a test bank to accompany their texts, yet very few of us have any formal training in the theory and practice of creating good test items. This panel is comprised of experts from Harcourt Brace who do specialize in precisely those skills.

  • Paul Siegel, moderator
  • Betsy Case, program consultant, Harcourt
  • Rosalie Jordan, senior director, large-scale assessments, Harcourt

Room: Minuet Room

----------

11:00 a.m. - 11:50 a.m.
Textbook Censorship: Obvious and Subtle Forms
As one of the largest state markets for K-12 school books, Texas wields enormous influence nationwide. Consider too that Texas is home of that notorious pair, Mel and Norma Gabler, and we can see why this is a topic that has found the right place and time.

  • Pail Seigel, moderator
  • John Cole, president, Texas Federation of Teachers

Room: Minuet Room

----------

12 Noon - 1:30 p.m.
Special Lunch Session

The Pleasures and Woes of Co-Authoring
The advantages and disadvantages, legal and otherwise, of co-authoring texts. Is it really the best way to ruin a friendship?

  • John Vivian, moderator
  • Annette Cash (romance linguistics), Georgia State University-Atlanta.
  • Stephen Gillen (law), Cincinnati, of Frost Brown & Todd
  • Kåren Hess (criminal justice), Normandale Community College
  • Russ Swansburg

Location: Nearby restaurant

----------

1:30 p.m. - 1:55 p.m.
The Incredible Whiteness of Textbook Authorship
In many fields the vast majority of textbook authors are white, with minority authors virtually unrepresented. This panel will consider the implications of this phenomenon across disciplines.

  • William Burke, Trinity University
  • Susan Fawcett, (English), Bronx Community College
  • Paul Siegel (communication studies), Gallaudet University

Room: Minuet Room

----------

2:00 p.m. - 2:25 p.m.
Journal Authorship: Slave Labor or Worse?
Journal authors are often so grateful to see their ideas accepted for publication that they too quickly sign away whatever limited rights they may have had in those ideas. Professor Stone shares with us the results of his analysis of 50 standard journal contracts. The results are disturbing, but he offers suggestions for improving authors' status.

  • Peggy Stanfield, moderator
  • Gerald Stone (mass communication, Southern Illinois University-Carbondale

Room: Minuet Room

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2:30 p.m. - 3:20 p.m.
Crossing Over: From Academic to Trade Book Writing
Once we have a successful textbook, we may recognize additional potential in the trade-book market. Our panelists know about writing and marketing "crossover" texts.

  • Karen Morris, moderator
  • Michael Rosenberg, Rosenberg Group, Fort Worth, Texas

Room: Minuet Room

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3:30 p.m. - 4:20 p.m.
Keeping It Simple Isn't Stupid: Writing for Student Audiences
How to make complex concepts understandable for a diverse readership.

  • Dwight DeWerth-Pallmeyer (journalism),
  • Karen Timberlake (chemistry), Los Angeles Valley College
  • Paul Siegel (communications), Gallaudet University

Room: Minuet Room


SATURDAY, JUNE 9

8:30 a.m. - 8:55 a.m.
Textbooks in Cyberspace: Online Coursework
The experience of authors who have used the web to teach an online course or to provide ancillaries for textbook adopters and their students.

  • Karen Morris, Monroe County Community College

Room: Minuet Room

----------

9:00 a.m. - 9:50 a.m.
Dealing With Writer's Block
Who among us has not had the experience of staring at the computer screen only to find that nothing is coming out? Our workshop presenter promises a highly interactive hour, challenging us to discover for ourselves what environmental variables under our control help us to write and prevent us from writing. "Be your own therapist!" will be the hour's watch cry.

  • Paul Siegel, moderator
  • Drema Albin, post-internship resident, Counseling Unit,University of Texas San Antonio

Room: Minuet Room

----------

10:00 a.m. - 10:50 a.m.
Indexing: Do Your Own or Hire a Pro?
The hidden and vexatious things you may have never thought about before starting your first index. Professional help is out there, but it's not free.

  • Kay Banning, San Marco, Texas, freelance indexer
  • Tara Gray (criminal justice), New Mexico State University
  • Paul Siegel (communications), Gallaudet University

Room: Minuet Room

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11:00 a.m. - 11:50 a.m.
Teaching From Our Own Texts
How our pedagogy changes when we teach from our own textbooks. How we develop our textbooks in part based on feedback from our own students.

  • Mary Kay Switzer, moderator
  • Michael Barbour
  • Rob Christopherson
  • Marjorie Ann Fitting
  • Roger Kirk

Room: Minuet Room

----------

12 Noon - 1:25 p.m.
Lunch: On your own with TAA friends

----------

1:30 p.m. - 2:20 p.m.
The Entrepreneurial Spirit and Publishing
Is your prospectus not getting the attention you think it deserves? Fret not. Consider how two TAA members created their own highly successful publishing companies.

  • John Vivian, moderator
  • Tom Lathrop (Portuguese),University of Delaware)
  • Frank Wang, Saxon Publishing, Norman, Oklahoma

Room: Minuet Room

----------

2:30 p.m. - 2:55 p.m.
Who Owns That Copyright?
Many colleges have long-standing policies demanding full or part ownership of patents created by their employees during their normal duties., Are similar policies in the offing with respect to copyright? Professor Allen offers some insights as he reviews the evolution of policy on his campus.

  • Mary Kay Switzer, moderator
  • Michael Lennie, authoring lawyer and agent

Room: Minuet Room

----------

3:00 p.m. - 3:50 p.m.
Get It in Writing: Contract Issues
A discussion of the kinds of book contract clauses that authors should look for and fret over. Panelists will stage a mock contract negotiation.

  • Michael Lennie, attorney and agent, San Diego, California
  • Karen Morris, Monroe County Community College

Room: Minuet Room

----------

5:00 p.m. - 5:50 p.m.
Sounding Off to TAA Leadership
Your thoughts and suggestions for the association.

  • Peggy Stanfield, president
  • Michael Sullivan, vice president and president-elect
  • Ron Pynn, executive director
  • Other TAA officer, Council members, staff

Room: Minuet Room

----------

7:00 p.m. - 11:00 p.m.
Awards and Recognitions Banquet

Room: Patio Room

----------

Award Winners

TEXTY AWARD
(College Computer Science and Engineering):
William D. Callister Jr.:

Fundamentals of Materials Science and Engineering: An Interactive Text
(Wiley)

TEXTY AWARD
(College Computer Science and Engineering):
Ida Flynn and Ann McIver McHoes:

Understanding Operating Systems, third edition
(Brooks/Cole)

TEXTY AWARD
(College Humanities and Social Sciences):
Fred S. Kleiner and Christin J. Mamiya:

Gardner's Art Through the Ages, 11th edition
(Harcourt)

TEXTY AWARD
(College Communication, Education and Performing and Visual Arts):
Mary Ellen Guffey:

Business Communication: Process and Product, third edition
(Thomson)

TEXTY AWARD
(College Physical Sciences):
Jay Pasachoff and Alex Filippenko

The Cosmos: Astronomy in the New Millennium
(Harcourt)

TEXTY AWARD
(College Humanities and Social Sciences):
Les Rowntree, Martin Lewis, Marie Price and William Wyckoff:

Diversity Amid Globalization
(Prentice Hall)

TEXTY AWARD
(El-Hi Computer Science and Engineering):
William R. Pasewark Sr., William R. Pasewark Jr., Carolyn Pasewark Denny, Scott G. Pasewark, Jan A. Pasewark Stogner, Frank M. Stogner and Beth Pasewark Wadsworth:

Microsoft Works 2000, Basic, third edition
(South-Western)

TEXTY AWARD
(College Life Sciences):
Dee U. Silverthorn:

Human Physiology: An Integrated Approach, second edition
(Prentice-Hall)

MCGUFFEY AWARD
(College Humanities and Social Sciences):
Fred S. Kleiner and Christin J. Mamiya:

Gardener's Art Through the Ages, 11th edition
(Harcourt)

McGUFFEY AWARD
(College Math and Statistics):
Daniel Solow:

How to Read and Do Proofs, second edition,
(Wiley)

McGUFFEY AWARD
(Computer science and engineering):
William Stallings:

Local and Metropolitan Area Networks, sixth edition,
(Prentice Hall)


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